Comments on: SMEs Continue Embracing e-Newsletters http://localonliner.com/2007/05/04/smes-continue-embracing-e-newsletters/ Peter Krasilovsky's Thu, 02 Feb 2012 19:44:34 +0000 hourly 1 http://wordpress.org/?v= By: The Local Onliner » Constant Contact Provides Details in S1 Filing http://localonliner.com/2007/05/04/smes-continue-embracing-e-newsletters/comment-page-1/#comment-67263 The Local Onliner » Constant Contact Provides Details in S1 Filing Mon, 09 Jul 2007 19:31:03 +0000 http://localonliner.com/?p=381#comment-67263 [...] Constant Contact, the leader among email marketing services for small businesses with 120,000 customers mailing out 500 million emails a year, has filed for an IPO. In the S1, the company says it is looking to expand its services beyond email to include survey solutions and upgrades, such as logos and archive access. (a May profile of the company is here). [...] [...] Constant Contact, the leader among email marketing services for small businesses with 120,000 customers mailing out 500 million emails a year, has filed for an IPO. In the S1, the company says it is looking to expand its services beyond email to include survey solutions and upgrades, such as logos and archive access. (a May profile of the company is here). [...]

]]> By: Email Newsletters Going Strong at Ghost of Midnight http://localonliner.com/2007/05/04/smes-continue-embracing-e-newsletters/comment-page-1/#comment-60620 Email Newsletters Going Strong at Ghost of Midnight Sat, 05 May 2007 01:52:32 +0000 http://localonliner.com/?p=381#comment-60620 [...] Read more here. [...] [...] Read more here. [...]

]]> By: Mike Orren http://localonliner.com/2007/05/04/smes-continue-embracing-e-newsletters/comment-page-1/#comment-60612 Mike Orren Fri, 04 May 2007 22:33:23 +0000 http://localonliner.com/?p=381#comment-60612 The plain text (except for links) email done right is still the best traffic driving tool around. We just got our weekly missive out late on a Friday afternoon when our traffic generally starts trailing off (about four hours off schedule). Roughly 4,000 opt-ins. We screwed up the first thousand (one of those weeks). And we STILL got a 7% clickthrough and a 50% bump in pageviews over the rest of the day. Yeah, the gearheads want RSS. But most folks still respond to an email. And linked text works on any computer or handheld. The plain text (except for links) email done right is still the best traffic driving tool around.

We just got our weekly missive out late on a Friday afternoon when our traffic generally starts trailing off (about four hours off schedule). Roughly 4,000 opt-ins. We screwed up the first thousand (one of those weeks). And we STILL got a 7% clickthrough and a 50% bump in pageviews over the rest of the day.

Yeah, the gearheads want RSS. But most folks still respond to an email. And linked text works on any computer or handheld.

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