Crawling and aggregating classifieds on nearby web sites a la Oodle is one thing. But why can’t local Web sites create verticals on the fly? And in this homogenized era, why can’t they carve out a unique identity for themselves, based on their collection of verticals?
That’s the question former SF Gate head Bob Cauthorn asked […]
Monthly Archives: October 2007
City Tools: Creating Classified Verticals on the Fly
October 9, 2007 – 10:20 pm
ReachLocal Sees $300 Million+ Valuation
October 8, 2007 – 9:12 pm
ReachLocal, a provider of local online marketing solutions for SMBs, has raised $55.2 million in new financing. This comes on top of the $12.7 million it has raised since its founding in 2004. The new funds give ReachLocal an estimated valuation of $305 million, since it was previously valued at $250 million.
The money is coming […]
Topix Refocuses on Place Bloggers and UGC
October 5, 2007 – 12:02 am
Under-served small communities are getting more attention. Companies like TownNews, Greyboxx and Topix have set out to focus on small town and exurban residents, and aggregating those local users for advertisers.
As we wrote in April, Topix – a 25 person company that is 80 percent owned by Gannett, Tribune and McClatchy – has been […]
Next Big Thing: City Guides, In Print
October 3, 2007 – 6:16 pm
Some things were meant to be in print, and some things were meant to be a website. But what does it mean when “Hometown Pasadena” sells 10,000 copies?
The self-published book by local writer Colleen Dunn Bates and three other locals, was put out a year ago. It is now carried at local bookstores, both […]
Belo Splits TV and Newspaper: End of Cross Media?
October 2, 2007 – 9:02 pm
Belo’s decision to split up its TV and newspaper/Web properties makes sense — if you are on Wall Street.
TV stations and newspapers have different growth dynamics right now, and there are tax implications too.
Is Belo writing off the convergence of TV stations and newspapers too soon? Belo and other media conglomerates (i.e. Media General, […]