I have always done a lot of things around "local," but I am currently running The Kelsey Group's fast-growing Marketplaces program. Our vision is that local advertising is verticalizing, and that almost 1/4 of all interactive advertising will come from verticals and classifieds by 2012.
Events
Kelsey Group Interactive Local Media Nov. 19-21 in Santa Clara. Our biggest show! 2 SuperForums and 45 Top Speakers. A random sampling might include Mark Canon, Yell; Kevin Cuddihy, Comcast; Russ Fradin, Adify;Angie Hicks, Angie's List; Brad Inman, TurnHere; Mark Josephson, Outside.in; Lem Lloyd, Yahoo!; Mike Liebhold, Institute for the Future; Kara Nortman, IAC; Larry Olevitch, NBC Local; Mike Orren, PegasusNews; Rodney Rice; ServiceMagic; Shawn Riegsecker, Centro; Jeff Stibel, Web.com; and Jason Tafler, PointRoll.
