Peter Krasilovsky's

Local Onliner

Dec 3
2007

ILM: 07 — Why the Mapping Deals are So Vital to Local

At the ILM conference last week in LA, we saw lots of great mapping demos from Google, Mobile People et al. But it was hard to nail down how maps and their related services (zip codes, neighborhood mapping and other spatial endeavors) specifically impact the local ecosystem. Of course, we know something BIG is going …continue reading »

Categories: Conferences, Google, Mapping, Mobile, Technology

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Dec 1
2007

Mel Taylor’s Great Pics of ILM:07

Our friend Mel Taylor, who writes the engaging Local Media in a Web 2.0 world blog, took a full slate of PICTURES of the Interactive Local Media:07 Conference (and food and drinks). You-Were-There. Thanks Mel! (Pic: Mel Taylor)

Categories: Conferences

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Nov 29
2007

ILM:07 –Chamath Palihapitiya on Facebook’s Local Opportunity

Facebook VP of Product Development Chamath Palihapitiya, during a keynote at our ILM:07 conference in LA, says Facebook is keenly interested in driving local advertising via local media partners, its own outreach efforts and other means. Just six months after opening up beyond the college and high school student market, Facebook now has 55 million …continue reading »

Categories: Conferences, HyperLocal, Local Search, Verticals

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Nov 29
2007

ILM: 07 — Yellowpages.com’s Charles Stubbs on InGenio Purchase

At the Interactive Local Media: 07 conference that we are holding in Los Angeles, we got Yellowpages.com President Charles Stubbs to drop in as an unannounced speaker to talk about the InGenio purchase. Speculation puts the size of the InGenio purchase, which should close in early 2008, at being anywhere from $75 million to $200 …continue reading »

Categories: Conferences, Local Search, Misc, Mobile, Money, Sales Channels, Yellow Pages

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Nov 26
2007

Mixpo: SMB Videos Need to be ‘Actionable’

Video production and uploads have become standard upsells for Internet Yellow Pages, local portals and sales organizations in the age of YouTube. But once a business has a video, what do they do really do with it? How do they drive actions? That’s the question the gang at Mixpo has been trying to answer for …continue reading »

Categories: Local Search, Research, Sales Channels, Technology, Verticals, Video

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Nov 20
2007

Amazon’s Kindle e-Reader Signs 7 Newspapers

Amazon yesterday launched a $399 electronic black and white e-reader called “Kindle” that can quickly download books, and customized versions of newspapers, magazines and blogs over a limited use, free EVDO network. Seven newspapers are included in the first batch of content, including The Wall Street Journal, The New York Times, The Washington Post, Seattle …continue reading »

Categories: Mobile, Newspapers, Technology

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Nov 19
2007

Freedom Focuses on ‘Medium-Sized’ Businesses

Freedom Interactive President Michael Mathieu told attendees of Piper Jaffray’s Global Internet Summit last week in Laguna Beach, CA that his sales teams are focusing on selling a broad array of local marketing products to medium-sized businesses (i.e. a notch below newspapers’ typical focus on large local advertisers, such as auto dealers and health care …continue reading »

Categories: Local Search, Mobile, Newspapers, Sales Channels

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