http://localonliner.com/2009/01/29/iacs-servicemagic-buys-market-hardware/ Peter Krasilovsky's Fri, 18 May 2012 14:01:33 +0000 hourly 1 http://wordpress.org/?v= http://localonliner.com/2009/01/29/iacs-servicemagic-buys-market-hardware/comment-page-1/#comment-165991 The Recession's Silver Lining: Individuals & SMBs Moving Online | Broadband Evolved Mon, 16 Feb 2009 03:08:19 +0000 http://localonliner.com/?p=1026#comment-165991 [...] With regard to small business owners, the Kelsey Group predicts the downturn will drive a significant increase in the number of SMBs who actively market themselves online.  “Web sites will be viewed as a cost-effective alternative; a channel that didn’t make sense in a booming market will fast become a necessity,” said Matt Booth, Kelsey SVP.  One of the best examples of this dynamic are SMBs who provide “home services”.   I am referring to painters, landscapers, carpenters, etc. – who for years had more leads than they could handle.  Suddenly these businesses  are desperate for new prospects – and, as a result, they are turning to the web, and to firms such as ServiceMagic to help generate new leads.  Kelsey estimates that 60% of these business will have a web site by 2010 — up from just 33% today.  The anticipated growth was a key driver behind ServiceMagic’s savvy acquisition of Market Hardware.   [...] [...] With regard to small business owners, the Kelsey Group predicts the downturn will drive a significant increase in the number of SMBs who actively market themselves online.  “Web sites will be viewed as a cost-effective alternative; a channel that didn’t make sense in a booming market will fast become a necessity,” said Matt Booth, Kelsey SVP.  One of the best examples of this dynamic are SMBs who provide “home services”.   I am referring to painters, landscapers, carpenters, etc. – who for years had more leads than they could handle.  Suddenly these businesses  are desperate for new prospects – and, as a result, they are turning to the web, and to firms such as ServiceMagic to help generate new leads.  Kelsey estimates that 60% of these business will have a web site by 2010 — up from just 33% today.  The anticipated growth was a key driver behind ServiceMagic’s savvy acquisition of Market Hardware.   [...]

]]> http://localonliner.com/2009/01/29/iacs-servicemagic-buys-market-hardware/comment-page-1/#comment-162804 Eric Owen Thu, 05 Feb 2009 00:17:17 +0000 http://localonliner.com/?p=1026#comment-162804 Congratulations to the Market Hardware team! Congratulations to the Market Hardware team!

]]> http://localonliner.com/2009/01/29/iacs-servicemagic-buys-market-hardware/comment-page-1/#comment-162700 A Bunch of Stuff « Screenwerk Wed, 04 Feb 2009 16:00:28 +0000 http://localonliner.com/?p=1026#comment-162700 [...] firm targeting SMBs that takes a vertical approach to customer acquisition. Peter Krasilovsky has additional numbers a detail. Congratulations to Market Hardware CEO Brian Kraff who built a real business over a period of [...] [...] firm targeting SMBs that takes a vertical approach to customer acquisition. Peter Krasilovsky has additional numbers a detail. Congratulations to Market Hardware CEO Brian Kraff who built a real business over a period of [...]

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