Peter Krasilovsky's

Local Onliner

Feb 13
2009

CV’s HomeGain Signs with The Washington Post (too)

Yesterday, Trulia announced it was replacing Classified Ventures’ Homefinder.com as the real estate search provider on WashingtonPost.com. Today, the paper seems to have reaffirmed its ties to CV via a new deal with CV’s HomeGain. The deal with HomeGain provides paid leads to real estate agents, and on paper, complements the deal with Trulia, which …continue reading »

Categories: Classifieds, Misc, Newspapers, Verticals, Yellow Pages

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Feb 12
2009

Come to Marketplaces 2009 (March 16-18 in LA)

Hmmmm….Save money and schedule meetings with 10 or 100s of interactive local companies in one place….. meet a lot of new ones. Learn from the industry’s top speakers…get some cutting edge research from Kelsey. “Go home and tell the boss (employee or colleague) what to do, where to go, who to see.” Come to Marketplaces! …continue reading »

Categories: Conferences

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Feb 11
2009

Real Estate Coup: The Washington Post Quits HomeFinder for Trulia

The Washington Post is switching its local real estate search from Classified Ventures’ HomeFinder.com to Trulia. The switch takes place in April, and is being announced just after Classified Ventures’ introduction of the Home Finder brand, which replaces the HomeScape brand. The move from a Classified Ventures, Inc. (CVI) product is somewhat surprising, in part …continue reading »

Categories: Classifieds, Google, HyperLocal, Local Search, Misc, Sales Channels, Shopping/Transactions, Verticals, Yellow Pages

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Feb 11
2009

Largest MLS Launches Consumer-Facing Real Estate Portal

Multiple Listing Services are generally seen as technologically backward sites restricted to Realtors. But this may change, if a new consumer-facing model takes off. Specifically, Local Matters, the social media vendor launched by MapQuest founder Perry Evans, has teamed with MRIS, the mega-MLS based in the DC Metro area, to launch homesdatabase.com. The site is …continue reading »

Categories: Classifieds, Google, HyperLocal, Local Search, Misc, Sales Channels, Shopping/Transactions, Verticals, Yellow Pages

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Feb 10
2009

Oodle Raises New Round; VCs See Opportunity for ‘Social Classifieds’

Oodle, the mega classifieds platform company, has raised an additional $5.6 million from its existing investors, which include Greylock Partners, Redpoint Ventures and JAFCO Ventures. The company has raised $24 million in total. Noting that Oodle has recently signed companies such as WalMart, Facebook and MySpace, CEO Craig Donato told us his VCs see a …continue reading »

Categories: Classifieds, Verticals

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Feb 9
2009

ITV Lives! Grey TV Stations Set for ‘Clickable TV’

Interactive television once vied with the Internet (and dedicated online services) as the best conduit for interactive content. That fell by the wayside in the mid-1990s. Today, ITV solutions are largely limited to simpler Internet-like apps like photo collections, Yellow Pages search, customized weather, real estate and auto search, games and electronic program guides. Almost …continue reading »

Categories: Technology, TV/Radio

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Feb 6
2009

The Rallying Cry at The Online Marketing Summit

At ClickZ’s Online Marketing Summit in San Diego today, organizer Aaron Kahlow provided some thoughtful perspective on what’s happening with marketing. Right now, marketers are at the changing intersection of human behavior, economic conditions and the media landscape, said Kahlow. “Targeted audiences have become communities. PR has become viral. Awareness has become customer acquisition and …continue reading »

Categories: Conferences

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  • Events

    ILM East: The Largest East Coast Local Show
    Boston March 26-28

    Keynotes
    Ted Leonsis, Vice Chairman of the Board, Groupon +++
    Jason Calacanis, CEO, Mahalo
    Michael Zimbalist, VP, Research Operations, New York Times
    Jay Herratti, CEO, CityGrid
    Leslie Berland, VP, Social Strategy, American Express
    Michael Silberman, GM, NewYorkMag.com

    Featured Speakers
    Bill Bice, CEO, SpaBoom
    Merrill Brown, co-founder. MSNBC.com, Court TV
    Jim Douglass, EVP, Cartera Commerce
    Jere Doyle, CEO, EverSave
    Walt Doyle, CEO, Where
    Adam Japko, CEO, Digital Sherpa
    Maria Kermath, Dir.,, New Tech, AT&T Advertising Sales
    Mark Josephson, SVP, AOL Local
    Charlie Kim, CEO, Next Jump
    John McIntyre, CEO, Pixelfish
    Randa Minkarah, SVP, Revenue, Fisher Communications
    Randy Parker, President, SMB Apps
    Mark Schmulen, GM, Social Media, Constant Contact
    Andy Slater, VP, Digital Agency Sales, Katz 360
    Andrew Shotland, Publisher, Local SEO Guide
    Christopher Tippie, CEO, FindNSave
    Darren Waddell, EVP, Reply.com

    Welcome

    Thanks for coming to my personal site. Most of the content on this site is also found on BIA/Kelsey’s Local Media Watch, which includes material from other BIA/Kelsey analysts. I am a Vice President with BIA/Kelsey, and am focused on the Marketplaces research program.

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