Peter Krasilovsky's

Local Onliner

Mar 23
2009

Search-Oriented Auto Portal Launched by Gabriels and Endeca

Gabriels and Endeca have launched a new white label auto portal. The effort formally kicks off a recently announced partnership to inject Endeca’s search capabilities into Gabriels vertical sites. The new portal moves away from a simple listings product, offering a stronger media play that can compete with industry leaders such as Autotrader and Cars.com. …continue reading »

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Mar 19
2009

Marketplaces 2009: Top 10 Takeaways

Thanks for everyone who came out to LA for the Marketplaces 2009 conference this week– and to everyone who followed us on the blogs and Twitter. We had a great time. Here’s some topline takeaways. 1. The vertical online environment is still immature and will actually grow very healthily over the next several years. It …continue reading »

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Mar 18
2009

Marketplaces 2009: Active Network CEO Dave Alberga

Vertical networks can leverage their knowledge of their consumers to sell marketers wide ranging research and media programs, according to Active Network CEO Dave Alberga, who keynoted at the Marketplaces 2009 conference in Los Angeles. Alberga, a former Citysearch executive in its early days, noted that the Active Network has gained a deep knowledge of …continue reading »

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Mar 18
2009

Marketplaces 2009: CitySearch CEO Jay Herratti

Citysearch CEO Jay Herratti, in a keynote at Marketplaces 2009 in Los Angeles, stressed that there are four things that local sites need to focus on: being more local, mobile social and balanced. “Local is really an evolution,” he said. “Now the evolution is transforming the marketplace from cities down to neighborhoods.” Accordingly, Citysearch has …continue reading »

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Mar 18
2009

Marketplaces 2009: Matchpoint’s Peter Adams, BogoPod’s Adam Leff

Promotional services that boost SMBs run the gamut from coupons to prizes. The most popular are free offers, discounts off total amounts, and prizes/free gifts, said Matchpoint CEO Peter Adams, who was speaking at Marketplaces 2009. Adams noted that when companies are contacted by Matchpoint users, 25 percent respond with some kind of a promotional …continue reading »

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Mar 18
2009

Marketplaces 2009: AOL’s Chris Spanos, Yahoo’s Atif Rafiq

AOL Yellow Pages has greatly benefitted from search engine optimization, with 50 percent of its traffic coming from SEO, according to Chris Spanos, GM, local search, who was speaking today at Kelsey’s Marketplaces conference in Los Angeles. “We have a very healthy Yellow Pages business,” said Spanos, who called it “the number one independent Yellow …continue reading »

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Mar 17
2009

Marketplaces 2009: NCI’s Dan McCarthy, AutoTrader’s Chip Perry

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