Peter Krasilovsky's

Local Onliner

Jun 11
2009

Len Muscarella, 57, Interactive Pioneer

Interactive Innovator Len Muscarella died last week of a heart attack. Len was 57, happy, and seemingly healthy. A pioneering member of the Videotex Industry Association via his work with CBS and Prodigy (later, the Interactive Services Association), Len was known to many of us as the tuxedoed, wise-cracking emcee for Editor & Publisher’s EPpy Awards. He was really funny.

Len was president of Interactive Media Associates, and worked with a lot of great companies, including a number of non-profit cultural organizations. He really believed in giving back. I think he got the greatest kick out of working with The New York City Ballet, where he played a nice role in putting together a 21st Century plan on the Web and on DVD — including an exercise video! Here’s an obit from his hometown newspaper.

  • 1
  • 0
  1. Thanks for posting this Peter. I haven’t seen Len for years, but remember him as a great contributor to the early days of the online medium, always interested in what everyone was doing and a great guy to talk and hang around.

Leave a Reply

Your email address will not be published. Required fields are marked *

*

  • Events

    ILM East: The Largest East Coast Local Show
    Boston March 26-28

    Keynotes
    Ted Leonsis, Vice Chairman of the Board, Groupon +++
    Jason Calacanis, CEO, Mahalo
    Michael Zimbalist, VP, Research Operations, New York Times
    Jay Herratti, CEO, CityGrid
    Leslie Berland, SVP, Social Strategy, American Express
    Michael Silberman, GM, NewYorkMag.com

    Featured Speakers
    Bill Bice, CEO, BoomTime
    Merrill Brown, co-founder. MSNBC.com, Court TV
    Geoff Cramer, CEO, Social Made Simple
    Juan Delgado, Managing Director, Americas, Perform!
    Jim Douglass, EVP, Cartera Commerce
    Jere Doyle, CEO, EverSave
    Walt Doyle, CEO, Where
    Josh Fenton, CEO, GoLocal24
    Adam Japko, CEO, Digital Sherpa
    Maria Kermath, Dir., New Tech, AT&T Advertising Sales
    Mark Josephson, SVP, AOL Local
    Charlie Kim, CEO, Next Jump
    John McIntyre, CEO, Pixelfish
    Scott Maxwell, Sr. Managing Director, Open View
    Randa Minkarah, SVP, Revenue, Fisher Communications
    Randy Parker, President, SMB Apps
    Mark Schmulen, GM, Social Media, Constant Contact
    Andy Slater, VP, Digital Agency Sales, Katz 360
    Andrew Shotland, Publisher, Local SEO Guide
    Christopher Tippie, CEO, FindNSave
    John Valentine, VP, Scvngr/Level Up
    Darren Waddell, EVP, Reply.com
    Zohar Yardani, CEO, Main St. Connect

    Welcome

    Thanks for coming to my personal site. Most of the content on this site is also found on BIA/Kelsey’s Local Media Watch, which includes material from other BIA/Kelsey analysts. I am a Vice President with BIA/Kelsey, and am focused on the Marketplaces research program.

  • Archives

  • Tag Cloud