Peter Krasilovsky's

Local Onliner

Feb 27
2010

A Look at Reply.com’s SV-1

Reply.com this week announced plans to raise $60 million in an IPO. ReachLocal had earlier announced similar plans to go public. The success of one or both companies’ efforts will have a major impact on other local-themed companies’ efforts to raise funds and/or go public. Looking at Reply.com’s SV1, we see that the company has …continue reading »

Categories: Local Search, Verticals

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Feb 26
2010

“All The News That’s Fit to Go”

Categories: Mobile, Newspapers

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Feb 25
2010

Top Social Nets Discuss ‘The Mobile/Social, Local/ Real-Time Medium’ at IAB

Local/social leaders from Facebook, Yelp and Twitter took the stage at IAB’s Annual Leadership Meeting in Carlsbad, CA this week to discuss what IAB President Randall Rothenberg called “the mobile/social local real-time medium that does not have a name.” Facebook’s Tim Kendall, director of monetization, said that Facebook has essentially introduced “marketing on the social …continue reading »

Categories: Conferences, Sales Channels, Social Media

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Feb 23
2010

Google’s Wojcicki at IAB: Display ‘Has to Be’ One of Largest Ad Markets

Google VP of ad products Susan Wojcicki told IAB’s Leadership Meeting yesterday in Carlsbad,CA that “the display industry is one of the most innovative parts of the Web right now,” and “will be one of the largest ad markets, if not the largest. It has to be,” she added. “Everything is moving online.” Video, social …continue reading »

Categories: Conferences, Google, Video

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Feb 23
2010

Geffs at IAB: ‘We Don’t Need Google to Buy Everything’

The default strategy for many startups is to plan to be acquired by Google or Microsoft. But the M&A scene is much more complex than that. Jordan, Edmiston Group Co-President Tolman Geffs, speaking today at IAB’s Annual Leadership Meeting in Carlsbad, CA, joked that Google is set to buy Oregon, Washington and Canada “just to …continue reading »

Categories: Conferences, Google, Mobile, Money

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Feb 22
2010

HuffPo’s Eric Hippeau at IAB: ‘I Didn’t Kill Newspapers’

Huffington Post CEO Eric Hippeau defended the role of the site in journalism and said it is helping to herald in “a golden age of journalism” that has more content and audience participation than ever before. Speaking at IAB’s Annual Leadership Meeting in Carlsbad, CA, Hippeau noted that HuffPo is publishing 500 pieces of content …continue reading »

Categories: Conferences, Newspapers, Verticals

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Feb 22
2010

IAB Leadership Meeting: 24/7 Real Media Chair David Moore

The Interactive Advertising Bureau, celebrating its 15th anniversary, is holding its annual Leadership meeting at La Costa in Carlsbad, CA. The sold-out meeting, dubbed “Ecosystem 2.0, ” has attracted 650 attendees, up 30 percent from last year: a further omen of recovery in the economy. Over the years, we have actively helped IAB develop its …continue reading »

Categories: Conferences

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  • Events

    ILM East: The Largest East Coast Local Show
    Boston March 26-28

    Keynotes
    Ted Leonsis, Vice Chairman of the Board, Groupon +++
    Jason Calacanis, CEO, Mahalo
    Michael Zimbalist, VP, Research Operations, New York Times
    Jay Herratti, CEO, CityGrid
    Leslie Berland, VP, Social Strategy, American Express
    Michael Silberman, GM, NewYorkMag.com

    Featured Speakers
    Bill Bice, CEO, SpaBoom
    Merrill Brown, co-founder. MSNBC.com, Court TV
    Jim Douglass, EVP, Cartera Commerce
    Jere Doyle, CEO, EverSave
    Walt Doyle, CEO, Where
    Adam Japko, CEO, Digital Sherpa
    Maria Kermath, Dir.,, New Tech, AT&T Advertising Sales
    Mark Josephson, SVP, AOL Local
    Charlie Kim, CEO, Next Jump
    John McIntyre, CEO, Pixelfish
    Randa Minkarah, SVP, Revenue, Fisher Communications
    Randy Parker, President, SMB Apps
    Mark Schmulen, GM, Social Media, Constant Contact
    Andy Slater, VP, Digital Agency Sales, Katz 360
    Andrew Shotland, Publisher, Local SEO Guide
    Christopher Tippie, CEO, FindNSave
    Darren Waddell, EVP, Reply.com

    Welcome

    Thanks for coming to my personal site. Most of the content on this site is also found on BIA/Kelsey’s Local Media Watch, which includes material from other BIA/Kelsey analysts. I am a Vice President with BIA/Kelsey, and am focused on the Marketplaces research program.

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