Peter Krasilovsky's

Local Onliner

Sep 30
2011

Can Groupon Pull Off ‘Groupon Goods’?

Groupon announced this week that it will soon launch Groupon Goods, a division that will sell selective clearance items. The announcement, which comes a day after it announced a merchant rewards program, shows the company moving to really leverage its deals-oriented user list. Can Groupon pull it off? To me, it depends on whether Groupon …continue reading »

Categories: Deals, Shopping/Transactions

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Sep 28
2011

Thrillist: 2.5 Million Users via Combo of Editorial, Clothes and Deals

At opposite corners of the niche universe, you have Thrillist for men and Comcast-owned Daily Candy for women. Both lifestyle products, founded as email newsletters/shopping guides, have jumped aboard the deals bandwagon, working with Group Commerce Inc. as their tech provider. They also have a common association with former AOL Time Warner President (and current …continue reading »

Categories: Deals, Shopping/Transactions, Verticals

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Sep 26
2011

DMS ’11: Google’s Zagat Purchase and the ‘Open Garden’

The walled garden approach may be history, as too many consumers are cut off from access. But companies still want to control customer activity, and will now pursue more of an “open garden” approach, suggests Halogen Media’s Peter Horan, a former leader at IAC and GoodMail. Horan, who was speaking last week at DMS ’11 …continue reading »

Categories: Conferences, Google

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Sep 26
2011

DMS ’11 Takeways: Consolidate and Verticalize

We’re over it by now. Yellow Pages aren’t universally used anymore, or as frequently used; and that there is a lot of competition for driving small business sales. But at BIA/Kelsey’s DMS ’11 Summit last week in Denver, one walked away with a real appreciation of the foundational role that Yellow Pages still play in …continue reading »

Categories: Conferences, Verticals, Yellow Pages

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Sep 21
2011

DMS ’11: Microsoft, at the Intersection of Cool Maps, Search and Local Commerce

Microsoft isn’t doing anything particularly unusual in search. But the assets it is assembling over the next year or two will pack a mighty punch by leveraging all the fast-moving trends, said Chris Sampson, head of worldwide Bing Local search and Emerging Products, Microsoft Advertising. Sampson was speaking at DMS ’11 in Denver. “From where …continue reading »

Categories: Conferences, Mapping, Technology

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Sep 20
2011

DMS ’11: AT&T Interactive Deals Set for 10 Markets by Q4

AT&Ti Deals are now in Atlanta, Dallas and Los Angeles, and will likely be launching deals offerings in ten markets by the fourth quarter of 2011, according to AT&Ti VP of Business Development Todd Rose, who was speaking at DMS ’11 in Denver. By “early 2012, there will tentatively be a few dozen. The timetable …continue reading »

Categories: Conferences, Deals

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Sep 15
2011

Local Yokel: Ad Net Places Media with Local Bloggers, Other Local Sites

We’ve liked the idea of an ad network that makes it easy for place bloggers, local news sites and others to combine their audiences for advertisers wanting to target on a hyperlocal basis. The Sacramento Press has been working on this. And Outside.in was developing something along these lines before it was acquired by AOL. …continue reading »

Categories: HyperLocal

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  • Events

    ILM East: The Largest East Coast Local Show
    Boston March 26-28

    Keynotes
    Ted Leonsis, Vice Chairman of the Board, Groupon +++
    Jason Calacanis, CEO, Mahalo
    Michael Zimbalist, VP, Research Operations, New York Times
    Jay Herratti, CEO, CityGrid
    Leslie Berland, VP, Social Strategy, American Express
    Michael Silberman, GM, NewYorkMag.com

    Featured Speakers
    Bill Bice, CEO, SpaBoom
    Merrill Brown, co-founder. MSNBC.com, Court TV
    Jim Douglass, EVP, Cartera Commerce
    Jere Doyle, CEO, EverSave
    Walt Doyle, CEO, Where
    Adam Japko, CEO, Digital Sherpa
    Maria Kermath, Dir.,, New Tech, AT&T Advertising Sales
    Mark Josephson, SVP, AOL Local
    Charlie Kim, CEO, Next Jump
    John McIntyre, CEO, Pixelfish
    Randa Minkarah, SVP, Revenue, Fisher Communications
    Randy Parker, President, SMB Apps
    Mark Schmulen, GM, Social Media, Constant Contact
    Andy Slater, VP, Digital Agency Sales, Katz 360
    Andrew Shotland, Publisher, Local SEO Guide
    Christopher Tippie, CEO, FindNSave
    Darren Waddell, EVP, Reply.com

    Welcome

    Thanks for coming to my personal site. Most of the content on this site is also found on BIA/Kelsey’s Local Media Watch, which includes material from other BIA/Kelsey analysts. I am a Vice President with BIA/Kelsey, and am focused on the Marketplaces research program.

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