Peter Krasilovsky's

Local Onliner

Oct 31
2011

Surowiecki: The ‘Myth’ of Small Business as Economy Driver

It is an article of faith that small businesses drive the U.S. economy, acting as incubators of innovation, and leading all forms of employment growth, especially for immigrants determined to raise their living standards. I’ll always remember New York Mayor Rudy Giuliani citing New York’s surging immigrant base as the source of the city’s booming …continue reading »

Categories: Misc

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Oct 27
2011

InfoGroup Survey: Facebook ‘Important’ to 44 percent of SMBs

Facebook has become an important marketing channel to SMBs, according to InfoGroup’s quarterly Small Business Marketing Outlook. Twenty percent of those surveyed said Facebook was extremely/very important, and 24 percent said it was somewhat important. Twitter’s important, too. Twenty-four percent said Twitter was either somewhat or very important. Local coupon sites were also cited by …continue reading »

Categories: Misc, Social Media

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Oct 24
2011

8coupons Relaunches Amidst Daily Deal Slowdown

If you are a major aggregator of daily deals and the industry seems to be slowing down, what do you do next? That’s the question faced by 8coupons, one of the original aggregators. As Founder Landy Ung tells us, “we used to get literally an email a day from a daily deal” site seeking a …continue reading »

Categories: Deals, Shopping/Transactions

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Oct 23
2011

ScoutMob: Mobile Deals, Flat Lead Fees

Atlanta-based ScoutMob has cut out the high commissions and has launched as an all mobile site as it prepares for the next wave of deals beyond the world defined by Groupon and Living Social. The two year old, venture-funded site has 40 employees. It raised $1.5 Million in a Series A round, and is looking …continue reading »

Categories: Deals, Mobile

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Oct 21
2011

The ILM West Roster Keeps Building (San Francisco Dec. 12-14)

ILM West is shaping up to be one our biggest and best local events ever. There is so much going on. We’ve already announced some key people, like our opening keynote, Bob Pittman, CEO, Clear Channel; Kara Swisher, co-editor, AllThings D; Clark Gilbert, CEO, Deseret Media; John Paton, CEO, Digital First, Media News Group and …continue reading »

Categories: Conferences

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Oct 18
2011

ClearChannel, Living Social Team for On-Air Deal Mentions

A new partnership between ClearChannel and Living Social is seeking to leverage the power of on air personalities on 500 Clear Chanel radio stations. The personalities will rap about the deals in unscripted segments. It would be interesting to know what the split is for something like this. The arrangement is described as a “commission.” …continue reading »

Categories: Deals, TV/Radio

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Oct 13
2011

Datasphere: New Focus on SMB ‘Adjacencies’ like Coupons, Events

We’ve long known that coupons provide real traction for SMB advertising. Nothing beats a customer walking through the door with a coupon in hand. But a lot of SMB website publishers haven’t really focused on them. DataSphere, on the other hand,,has had a coupons product for some time. But it only recently has really zeroed …continue reading »

Categories: HyperLocal, Sales Channels, TV/Radio

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  • Events

    ILM East: The Largest East Coast Local Show
    Boston March 26-28

    Keynotes
    Ted Leonsis, Vice Chairman of the Board, Groupon +++
    Jason Calacanis, CEO, Mahalo
    Michael Zimbalist, VP, Research Operations, New York Times
    Jay Herratti, CEO, CityGrid
    Leslie Berland, VP, Social Strategy, American Express
    Michael Silberman, GM, NewYorkMag.com

    Featured Speakers
    Bill Bice, CEO, SpaBoom
    Merrill Brown, co-founder. MSNBC.com, Court TV
    Jim Douglass, EVP, Cartera Commerce
    Jere Doyle, CEO, EverSave
    Walt Doyle, CEO, Where
    Adam Japko, CEO, Digital Sherpa
    Maria Kermath, Dir.,, New Tech, AT&T Advertising Sales
    Mark Josephson, SVP, AOL Local
    Charlie Kim, CEO, Next Jump
    John McIntyre, CEO, Pixelfish
    Randa Minkarah, SVP, Revenue, Fisher Communications
    Randy Parker, President, SMB Apps
    Mark Schmulen, GM, Social Media, Constant Contact
    Andy Slater, VP, Digital Agency Sales, Katz 360
    Andrew Shotland, Publisher, Local SEO Guide
    Christopher Tippie, CEO, FindNSave
    Darren Waddell, EVP, Reply.com

    Welcome

    Thanks for coming to my personal site. Most of the content on this site is also found on BIA/Kelsey’s Local Media Watch, which includes material from other BIA/Kelsey analysts. I am a Vice President with BIA/Kelsey, and am focused on the Marketplaces research program.

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