LocalOnliner’s Top 10 Most Popular Postings of 2017 (+ Our Favorites)

It felt like local digital marketing’s evolution speeded up a lot in 2017, especially for enterprise companies targeting locally. The evolution of SMB marketing is not happening quite as fast. I think you’ll get a good sense of “what happened” in 2017 from my Top 10 “Most Read” and “Favorite” posts. Click on a link […]

Final Speakers Announced for B2SMB Summit

Five new speakers have been added to the lineup for The B2SMB Summit Oct. 3-4 in Chicago – next week. The latest additions to the program include: • Carrie Jacobson, VP, Tech Services, Office Depot • Tehsin Daya, Senior Director, Strategic Partnerships, ReachLocal • Peter Steger, Head of Business Development, Kabbage • David Turner, Senior […]

BuzzBoard’s Lem Lloyd: Close to 3,000 Signals Measure ‘Digital Health’

SMBs don’t really know how their digital channels are performing for them, and need better metrics to have the confidence to make investments in their digital future. That’s what BuzzBoard and other data intelligence platforms are working to provide. At BuzzBoard, close to 3,000 signals are analyzed from both first person and third person sources, […]

DexYP’s Gordon Henry — ‘Stop Being Amazon’d to Death’

Yellow Pages can shift into an even larger business that not only sells advertising, but provides complete marketing and administrative services, according to DexYP EVP and CMO Gordon Henry, who is set to speak at The B2SMB Summit, one of his first appearances since Dex merged with YP last winter to form a Yellow Pages […]

Pitney Bowes’ Michael Griffiths — Shipping’s Role for SMB E-Commerce

One of the key topics we’ll be tackling at The B2SMB Summit is the rise of the new generation of e-commerce, which has raised the bar for SMBs competing against larger enterprises.  Nearby warehouses, speedy delivery, efficient shipping and handling and ease of return are among the factors that SMBs need help with to level […]

DocuSign’s Jeff Perry — The SMB Platform Beyond E-Signatures

Perhaps no other tech vendor illustrates the power of the emerging B2SMB platform as much as DocuSign, the 14-year-old powerhouse that has expanded beyond e-signatures to digital transaction management and DocuSign Payments. At The B2SMB Summit in Chicago Oct.3-4, Jeff Perry, DocuSign’s VP of Commercial Sales for SMB is set to hold forth on Building […]