Facebook Launches ‘The Marketplace’: Entry into Local Commerce?

Facebook has formally relaunched its peer to peer local marketplace for used goods, setting up a strong challenge to Craigslist, cutting into new marketplaces from NextDoor and others, and potentially cutting in on eBay’s turf as well. The app carries a tagline of “Discover it. Buy It. Sell It.” In a news release, Facebook described […]

Goodbye Pennysaver: Is There Life Left in Shopper Publications?

Is there life left in local, broadsheet “shopper” publications that highlight home and trade businesses and things for sale? Not according to OpenGate, a $3 Billion LBO firm that abruptly laid off workers for Pennysaver USA, the industry’s largest company, which it purchased in 2013 from Harte Hanks for $22.5 Million. At that time, the […]

Facebook Goes Up Against Craigslist and eBay (Sort of)

Craigslist has outlasted its challengers, and remains the platform to beat for classifieds, or “things to sell” marketplaces. eBay, similarly, remains a leader for the sale of goods – although most are not geographically oriented. Amazon is also active in that space. Can Facebook, with its huge volume and trust networks, cut into their business? […]

Zillow to Buy Trulia; Will Pursue Twin Brand Strategy

Zillow is buying Trulia, its chief rival, for $3.5 Billion in stock. The two companies – both nine years old — have a lot of overlap currently. But after the deal closes in 2015, they will seek to develop two differentiated marketplaces for real estate-related information, which includes house sales, rentals, mortgage and related national […]