Peter Krasilovsky's

Local Onliner

Jun 2
2011

Patch: 194% Growth in 6 Months; New Mobile, Deals Focus

AOL’s Patch.com, which is now in 813 markets and is meeting internals goals and poised for success, according to President Warren Webster, who addressed San Diego Interactive Day yesterday. Webster says that Patch is now reaching 6.9 million unique visitors, and has seen 194 percent growth in the past six months. The site will continue …continue reading »

Categories: Deals, HyperLocal, Mobile

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May 11
2011

Review: ‘The Story So Far — What We Know About the Business of Digital Journalism’

Whenever one writes about the future of newspapers and other news organizations, a voice in the back of your head says: “they’ve tried that already and it didn’t work.” Fifteen years into the digital revolution, that’s the dilemma confronting the news industry as it once again revisits possible solutions. Thankfully, no one is giving up. …continue reading »

Categories: HyperLocal, Newspapers, Research

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Apr 26
2011

Pixelfish Buys Backyard, Evolves ‘Searchmercial’ Model into Local Offers

Pixelfish, armed with $3.5 million round of new capital raised since October, is evolving its model from a white label provider of affordable SMB video to a destination site for SMB offers. Today, it announced that it has acquired Steve Espinosa’s Backyard/CitySquares to act as its infrastructure. Pixelfish was founded in 2006 and has recently …continue reading »

Categories: Deals, HyperLocal, Newspapers, Social Media

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Apr 18
2011

Buffalo.com Re-Do Aims Young; Adds ShopBuffalo

When hyperlocal zeroes in on local marketplaces, it makes a lot more sense to me. Witness ShopBuffalo, an attractive new marketplace from The Buffalo News launched as a companion to Buffalo.com. The site has partnered with ShopCity and Hero, a local design firm. Launched March 31 as part of a broader redesign, ShopBuffalo provides free …continue reading »

Categories: HyperLocal, Newspapers, Shopping/Transactions

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Feb 7
2011

AOL Buys Huffington Post; Huffington to Run AOL Local

AOL will buy The Huffington Post for $300 Million in cash and $15 million in stock, and put Arianna Huffington in charge of the AOL Local sites (Mapquest, Patch, MovieFone) as well as its growing collection of opinionated tech and vertical news properties, such as TechCrunch, Engadget and Popeater. AOL’s vertical sites, such as TMZ.com, …continue reading »

Categories: HyperLocal, Money, Verticals

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Feb 2
2011

After Deal of the Day: TipCity Offers Flash Deals

What do you do to keep your customer after your deal of the day runs? That’s a big question for tens of thousands of SMBs –many of whom have used deal a day as a loss leader and have an investment in making it work. Companies such as Closely and WildFireApp have a number of …continue reading »

Categories: Deals, HyperLocal, Mobile, Shopping/Transactions

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Feb 1
2011

Gannett Now Producing 264 HyperLocal Neighborhoods

Gannett announced during its earnings call yesterday that it is now producing 264 hyperlocal neighborhood sites in 10 markets. This includes the recent addition of 30 hyperlocal neighborhoods in Sacramento. The hyperlocal neighborhoods, produced in conjunction with DataSphere, have put out 30,000 stories and attracted 1.9 million page views. In addition to the hyperlocal news, …continue reading »

Categories: HyperLocal, Newspapers, Social Media

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