Top 10 SMB Factoids Presented at Street Fight Summit 2017

The latest batch of SMB-oriented research was showcased at last week’s Street Fight Summit 2017 in Brooklyn. Among the most compelling factoids: 1. Top SMB digital interests (in order): Real time location data, mobile push offerings, targeted tv ads, mobile wallets, VR/AR, beacons; streaming audio/podcasting, on demand delivery, chatbots, voice search and wearables (Street Fight) […]

New Event: ‘The B2SMB Summit’ Focuses on Scaling SMB Sales Solutions

For all those that say that selling and engaging SMBs is critical but has to “scale”…here’s an exciting and unique new event on Business-to-SMB sales solutions. Powered by our friends at BizHive and sponsored by Business.com, The B2SMB Summit (Business to SMB) takes place Oct. 3-4 in Chicago at 1871 Accelerator (Precon) and Revel Fulton. […]

MarTech Conference: ‘Beyond Advertising’ Social and Commerce Role Grows

MarTech –Marketing Technology — takes all the social and commerce developments we’ve sometimes called “Web 3.0,” and put them under one roof. It takes into account not only ads, click-throughs and promotion — AdTech — but content and experience, social and relationships, commerce and sales, data and management. What does it change? Potentially everything. During […]

ShopTalk17: Retailers as ‘Hyperlocal Shoppable Destinations’

Macy’s, Sears and JC Penney’s are closing dozens of store locations. Others will follow. So the question arises: Can stores use digital tech and e-commerce to save themselves? The value of their real estate, alone, certainly incents them to highlight their stores, instead of just selling online. At ShopTalk17 in Las Vegas last week, executives […]

ShopTalk17: Amazon PrimeNow and The Customer Push for Speed

While some players have dropped out, fast and cheap deliveries are still seen by retailers as a competitive boost — and a key to impulse purchases. Amazon, Google, Uber, Postmates, Instacart and Best Buy are among those players investing heavily in their delivery capabilities. Each has been especially challenged by expectations set by Amazon’s Prime […]