Peter Krasilovsky's

Local Onliner

May 17
2013

AnyPerk Expands Concept of Employer Driven Discount Clubs

We like the idea of using corporations as a distribution base for media and services. In the 1990s, The Family Education Network built a great newsletter business distributed in corporate lobbies. The concept’s been widely extended with the addition of email and the ability to more effectively target employees based on different criteria. NextJump, for …continue reading »

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May 16
2013

Merchant Warehouse Moves Up Value Chain From Payments to ‘Engagement’

Payment processors and related companies work with most SMBs and are increasingly seen as a potential sales channel for reaching them with additional services. This week, we talked with one processor, Boston-based Merchant Warehouse, about its efforts to leverage its base of 75,000 business customers beyond terminal sales. CEO Henry Helgeson told us the 15 …continue reading »

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Apr 28
2013

SpaFinder Last Minute: Scheduling as Promotion Opportunity

Is appointment scheduling poised to be a new anchor for service promotions? That vision –”look for an appointment, get a deal or upsell ” — has been articulated by a number of scheduling vendors, such as Agendize, FullSlate and Schedulicity. Most recently, RedBeacon founder Ethan Anderson has launched MyTime as a scheduling supermarket that allows …continue reading »

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Apr 27
2013

Payments 2013: Opportunities in The Next Wave of Payment Technologies

Will tech companies like Google, Apple, eBay/PayPal, Amazon, Microsoft, Square and Intuit move in on the role traditionally played by banks? It is a distinct possibility in the not-too-distant future, as digitalized transactions, mobile payments and offers, and digital wallets usher in a debit-oriented environment that loosens traditional ties to credit cards and bank branch …continue reading »

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Apr 23
2013

Payments 2013: New Payment Options Forcing Banks, Others to Change

Disruption happens. In the local space, we’re seeing it happen with Yellow Pages and newspapers. Banks are seeing it happen as well, which will cause a major change in the way that customers keep track of their money, buy goods and services and stay “loyal” to merchants. At NACHPA’s Payments 2013 in San Diego this …continue reading »

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Apr 17
2013

LSA 2013: Mobile Promotions Show True Value

Ads aren’t just valued for bringing in calls and walk ins. Local businesses increasingly place value on consumers looking up maps and directions, or participating in loyalty efforts, notes SuperMedia Director of Mobile Development Chris Folmer, who was speaking on a panel at The Local Search Association conference April 16 in Las Vegas. “There are …continue reading »

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Apr 17
2013

LSA 2013: Facebook’s Dan Levy on Importance of Local

“Local search is really important for Facebook,” with a major boom in local business adoption, and the synonymous nature of mobile usage and local search, notes Facebook’s Dan Levy, who spoke April 16 at The Local Search Association conference in Las Vegas. Levy says there are 15 million SMBs on Facebook now, and 680 million …continue reading »

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