We note with interest the new partnership between New York Magazine and Foursquare, the location based service now in 21 cities that lets friends see where you have “checked in” and lets you vie to be mayor (hail Outside.in’s Camilla Cho, our mayor at the recent BIA/Kelsey Marketplaces conference).
New York’s 7,000 followers on Foursquare will [...]
Category Archives: Mapping
Foursquare Teams with New York Magazine
July 26, 2010 – 10:12 pm
Center’d Launches The Deal Map; ‘Price, Location and Sentiment’
May 11, 2010 – 6:42 pm
Center’d, the local/social events and city guide site, has consistently reported growing traffic. But in its three year existence, the site has never really found a niche that would set it apart from the competition.
The site, however, has kept on hammering away at local/social trends, with a strong emphasis on sentiment analysis and local [...]
All-Star Lineup at Marketplaces 2010, March 22-24, San Diego
February 4, 2010 – 4:34 am
Marketplaces 2010 takes place just 7 weeks from now in San Diego (March 22-24). We are putting the finishing touches on the program, and have added MANY exciting new speakers in just the past few weeks.
The event is totally dedicated to the higher value/conversion/engagement ethos of vertical media. For sure, this isn’t one size fits [...]
ILM:09: Keynote from Yelp COO Geoff Donaker
December 14, 2009 – 11:41 pm
Yelp has taken a counter-intuitive approach by taking a slow and expensive city by city rollout approach – and has apparently succeeded as it attracts 26 million unique visitors per month, up 40 percent from last year, and has planted community managers in 33 cities in the U.S. and abroad.
Moreover, the site has [...]
ILM:09: SMBs Benefit from More Competition to Google, Search Preferences
December 14, 2009 – 10:28 pm
Yodle CEO Court Cunningham says that a major shift is occurring in SMB marketing as Google starts to give preference in rankings to merchant sites rather than to directory listings. “There are many, many more merchant sites” than there were a year ago, he noted on a panel at ILM:09 that also featured WebVisible CEO [...]
‘Final’ ILM:09 Speakers Added (Twitter, AT&Ti, Euro Directories +++)
November 19, 2009 – 9:11 pm
The ILM:09 conference Dec. 9-11 in LA is now just around the corner. We’ve handpicked 60 cutting-edge speakers, and we think we are onto something that is really important. I can tell you that signups have been great, too.
Recent adds to the speaker roster include Twitter’s Anamitra Banerji and AT&T Interactive’s Greg Issacs, [...]
Sneak Peek: Interactive Local Media 2009 (UPDATED)
September 10, 2009 – 8:33 pm
OK, we’ve got a solid nucleus for our Interactive Local Media event, which is Dec. 9-11 at our favorite hotel, The Century Plaza in LA. Here’s the registration info.
The show typically attracts about 500 senior level execs, and is a living thing that evolves with the times. This year, we’ve got many great new [...]
