DMS ’11: Microsoft, at the Intersection of Cool Maps, Search and Local Commerce

Microsoft isn’t doing anything particularly unusual in search. But the assets it is assembling over the next year or two will pack a mighty punch by leveraging all the fast-moving trends, said Chris Sampson, head of worldwide Bing Local search and Emerging Products, Microsoft Advertising. Sampson was speaking at DMS ’11 in Denver. “From where […]

Where 2.0: Facebook Places Focuses on ‘Pushing Up the Stack’

Facebook Head of Groups Justin Shaffer told attendees at Where 2.0 that one of Facebook’s goal is to develop the largest database of “interesting” places. The collection of places has “really been the focus” of his division for the past four-to-six months he said. At the same time, the database of places is probably something […]

Wooton at DMS ’10: Microsoft Advertising Provides a ‘Local Operating System’

Microsoft will work more closely with small businesses and interactive agencies, offering itself up as “the local operating system,” according to Microsoft Advertising VP of Global Search and Online Marketplace Randy Wooton, who addressed BIA/Kelsey’s DMS ’10 conference today in Dallas. Wooton said that Microsoft was one of only two companies that had the wide […]