Peter Krasilovsky's

Local Onliner

Jul 25
2011

Mobile Seen as ‘Better Platform’ for Used Goods

When you get beyond the limited form factor of mobile, it really turns out to be a better platform for creating, managing and bidding on used goods, says Dan Zheng, a co-founder of EggDropApp, a new mobile-based auction service. Mobile is fast, geo-location oriented, fun and can be programmed for automatic notifications when items are …continue reading »

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Jul 21
2011

Deals 3D: Coupons.com CEO Steven Boal on Power of E-Coupons

While deals are getting most of the attention right now, coupons remain a substantially larger player in the promotions business, says Steven Boal, CEO of Coupons.com, who was keynoting at BIA/Kelsey’s Deals 3D conference this week in San Francisco. Boal notes that deals and coupons have very similar demographics. They’re both heavily used by women, …continue reading »

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Jun 14
2011

Amex’s Serve and AOL’s Patch.com Partner for Prepaid, Paperless Deals

Ease of transaction, rewards and “exclusives” will be key to the next generation of deals, and the credit card companies are determined to play a major role. MasterCard is working with NextJump for special rewards programs, and has a number of other initiatives in the space (which key execs will discuss at our Deals 3D …continue reading »

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May 24
2011

SignPost Focuses on ‘Deal Scouts’ for Self-Serve Deals

SignPost, an eight person New York-based deals company that has received $1 million of seed funding from Google Ventures and others, is banking on “deal scouts” to originate time-sensitive deals with local merchants and services. The company has deals available around the country, but currently focuses on New York, Chicago, San Francisco and Boston. There …continue reading »

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May 9
2011

Groupon, Live Nation Team up for ‘The Live Email’

Groupon has moved closer to CEO Andrew Mason’s vision of being a “city guide” via “GrouponLive,” a new events source featuring various Live Nation events. “The Live email”, featuring last minute discounts, is being sent out to Ticketmaster’s regular opt-in list. It is also available to users who go to the site. Live Nation says …continue reading »

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Apr 8
2011

Groupon Testing Real Estate Leads in Chicago

Groupon has been reaching deep into the verticals, first with home and garden, which launched a couple of weeks ago. Now it is testing real estate leads via a Chicago offer with Dream Town Realty. As first reported by Crain’s Chicago Business, Dream Town Realty will provide $1,000 back to $25 Groupon purchasers or sellers …continue reading »

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Apr 4
2011

Time Inc.’s MNI: 50% of Revenues from Digital

One of the big themes in local this year is the increased amount of localization in national ad campaigns. We saw it with U-Haul and Progressive Insurance a couple of weeks ago on our podium at ILM East in Boston. Those have been mostly search plays. But we also see it with display ads on …continue reading »

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