B2B Power: Townsquared Seeks to Add Messaging Platform for B2Bs

Will local businesses ever use all the digital resources at their disposal to share information and help others succeed? It’s a social media concept that, on paper, always makes a lot of sense. MerchantCircle was an early version of it. Bizhive, Perch and Alignable provide various incarnations of it. San Francisco-based Townsquared is another. Founded […]

Snap’s IPO: Some Data From The Geo-Filter Based ‘Camera Company’

Snap has issued its highly anticipated IPO filing, and hopes for raising up to $4 Billion. The IPO filing revealed a lot of new data, and repositioned the Venice,CA-based social player as “a camera company” that “represents an opportunity to improve the way people live and communicate.” Snap’s appeal to advertisers is its real power […]

Olivier Vincent: SMB Marketing ‘More than Google and Facebook’

Selling marketing services to SMBs is never going to be easy, and Google and Facebook get more than their fair share of business. But the SMB market remains a potential gold mine for platform providers and resellers. To gauge the current environment, we caught up recently with a longtime expert in SMB sales: LocalSphere founder […]

Airbnb Lays Out Roadmap for Local ‘Experiences’

Airbnb announced at a large internal conference covered by Skift that it is branching out beyond linking travelers up with cheap rooms and will soon offer hosts and local communities opportunities to partner with it for tours, activities and hyper-local guides. Eventually, it hopes to allow its customers to book car rentals, restaurant reservations and […]