Peter Krasilovsky's

Local Onliner

Oct 12
2011

Local Offer Network, Cardinal Health Partner for B2B Deals

As deals verticalize, we’re intrigued by opportunities for B2B plays. MarketSharing is offering deals tailored for SMBs (office cleaning discounts, office copier repair, etc.). Now, Cardinal Health, a Fortune 20 company, has launched a pilot with Local Offer Network to provide up to 70 percent off professional health practitioner “consumables,” such as medical gloves, hand …continue reading »

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Sep 28
2011

Thrillist: 2.5 Million Users via Combo of Editorial, Clothes and Deals

At opposite corners of the niche universe, you have Thrillist for men and Comcast-owned Daily Candy for women. Both lifestyle products, founded as email newsletters/shopping guides, have jumped aboard the deals bandwagon, working with Group Commerce Inc. as their tech provider. They also have a common association with former AOL Time Warner President (and current …continue reading »

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Sep 26
2011

DMS ’11 Takeways: Consolidate and Verticalize

We’re over it by now. Yellow Pages aren’t universally used anymore, or as frequently used; and that there is a lot of competition for driving small business sales. But at BIA/Kelsey’s DMS ’11 Summit last week in Denver, one walked away with a real appreciation of the foundational role that Yellow Pages still play in …continue reading »

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Sep 8
2011

Google Buys Zagat: Reviews Platform is the Focus

Google’s march into local reached another milestone today with the acquisition of Zagat, a major, international provider of high end restaurant and lifestyle reviews in 100+ cities. Zagat remains a major player in a reviews space it pioneered in 1979. In addition to hosting its patented “30 point” reviews from some 350,000 “surveyors.” Zagat has …continue reading »

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Aug 23
2011

Espinosa’s New Project: ‘Appetizer,’ a Mobile App for Restaurants

Fresh on the heels of the sale of Backyard, a local offers company to Pixelfish, entrepreneur Steve Espinosa has assembled a new team to develop “Appetizer,” a new mobile-centric service that enables restaurants to offer instant deals via push notifications. Using the service, which costs $9.95 per month, restaurants can also add menu items and …continue reading »

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Aug 9
2011

Vertical Focus: TakeLessons Raises $6 Million

Specialized verticals are a major part of the new marketplaces environment. One vertical we like is TeachStreet, a portal that helps consumers find teachers, and then helps sign them up and process payments. Along the same lines is TakeLessons, a five-year-old teacher site that is exclusively focused on hooking vetted music teachers with students. The …continue reading »

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Aug 4
2011

‘Video Bars’ Integrate National Brands, Local Agents for Insurance, Real Estat

Internet display and text advertising are great. But nothing really matches video for engagement and open rates. A number of players are specializing in SMB video. A new company, Webshoz (pronounced “Web shows”) is focused on presenting an onscreen “bar” of several video choices that viewers can click “video previews” on demand. The application, which …continue reading »

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