Peter Krasilovsky's

Local Onliner

Nov 5
2009

Village Voice Rebrands National Network; Focuses on Cross Media

Village Voice Media, the large media company that includes 14 alternative weeklies, is rebranding its national network that includes 50 alt weeklies, as the name shifts from Ruxton Media to Voice Media Group. As part of the rebranding, It is also refocusing national advertisers on its cross media appeal, which delivers entertainment-centric young urbanites via …continue reading »

Categories: Newspapers, Sales Channels

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Jul 27
2009

Village Voice Media: Jumpstarting Online Efforts

The conventional wisdom is that alternative weeklies have their best days behind them. But that’s clearly not the position of Village Voice Media, which owns 15 titles reaching about ¼ of the 7.6 million alt weekly readers in the U.S. President and COO Scott Tobias notes that VVM has aggressively moved online in the last …continue reading »

Categories: Classifieds, Newspapers, Verticals

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Jan 5
2009

Life After Newspapers: Clues in Menand’s History of The Village Voice

There is still some life in many newspapers, but recent results have encouraged a basic question: what would it be like if newspapers left the scene? Would our information needs be met by NPR? Blogs? The common belief is that we are entering unchartered territories in journalism with the rise of social media, blogs, online …continue reading »

Categories: Classifieds, Google, HyperLocal, Misc, Newspapers

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    Welcome

    Thanks for coming to my personal site. Most of the content on this site is also found on BIA/Kelsey’s Local Media Watch, which includes material from other BIA/Kelsey analysts. I am a Vice President with BIA/Kelsey, and am focused on the Marketplaces research program.

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