B2SMB Summit Preview: Pitney Bowes’ Michael Griffiths — Shipping’s Role for SMB E-Commerce

One of the key topics we’ll be tackling at The B2SMB Summit is the rise of the new generation of e-commerce, which has raised the bar for SMBs competing against larger enterprises.  Nearby warehouses, speedy delivery, efficient shipping and handling and ease of return are among the factors that SMBs need help with to level […]

B2SMB Summit Preview: DocuSign’s Jeff Perry — The SMB Platform Beyond E-Signatures

Perhaps no other tech vendor illustrates the power of the emerging B2SMB platform as much as DocuSign, the 14-year-old powerhouse that has expanded beyond e-signatures to digital transaction management and DocuSign Payments. At The B2SMB Summit in Chicago Oct.3-4, Jeff Perry, DocuSign’s VP of Commercial Sales for SMB is set to hold forth on Building […]

B2SMB Summit Preview: Comcast Business’ Brett Tolbert — Taking Digital Services to Market

For tech vendors and marketing partners, SMBs obviously represent a challenge. There are a lot of SMBs that need to be touched. And once you get ahold of them, they tend to have custom needs and are not always attentive. Utilities, such as Telecom and cable companies, have a head start in working with SMBs. […]

B2SMB Summit Preview: Cisco’s Jenn Allen — Making Tech a Competitive Advantage

Wireless, AI and other tech enhancements, on some levels, represent new ways for SMBs to add value to their customers, bring in business, and create new operational efficiencies. It’s a big topic for us at The B2SMB Summit, where we’ll hear from a number of leaders in the space, including Cisco’s Go-to-Market Lead Jenn Allen, […]

B2SMB Summit Preview: AdRoll’s Scott Gifis — An AdSense-Like Role for SMB ECommerce

SMB merchant advertising often gets out-performed by larger companies with larger budgets and staffs. Can it use technology to get on a level playing field? That question has gotten especially important as retailers try to not only increase awareness online, but also sell (hence the rocket-like rise of Shopify). That’s the role envisioned by companies […]