Peter Krasilovsky's

Local Onliner

Feb 2
2010

Citysearch’s Herratti: Focus on the Distributed Model

Citysearch rolled out its CityGrid publisher network this week. The network moves Citysearch away from an exclusive focus on its individual sites (“Citysearch.com,” “Insiderpages.com,” “UrbanSpoon”). Instead, it works on a distributed basis with partners (i.e. “SuperPages”) to marry local content and advertising. “My vision is (that it will become) the leading content and ad network …continue reading »

Categories: Google, Local Search, Sales Channels

Tags: , , ,

  • 0
  • 0
Dec 7
2009

Twitter Added to Citysearch SMB Profiles

Citysearch today became the first SMB site to integrate Twitter functionality into its claimed SMB profiles. The effort complements earlier efforts to integrate the SMB profiles with Facebook, and consumer social media options. Citysearch SVP of publishing Kara Nortman tell us the deal has been developed directly with Twitter for about two months. The impact …continue reading »

Categories: HyperLocal, Local Search, Mobile, Social Media

Tags: , ,

  • 0
  • 0
Aug 31
2009

Fwix, a ‘Local Newswire,’ Goes Mobile for Easy Submissions

The opportunities for “citizen journalism” and “consumer nation” are there. Social and hyperlocal media sites like Yelp and Angie’s List have done more than OK. But mobile on-the-go apps are more than likely going to kick the roof off. Citysearch has already seen this with its reviews. When people don’t have to wait to go …continue reading »

Categories: HyperLocal, Social Media

Tags: , , , , , ,

  • 0
  • 0
Jul 30
2009

Diller: Vertical Search Represents Key Opportunity

A year since IAC’s spinoff of several businesses, IAC Chairman Barry Diller, during a 2Q earnings call, saw some bright spots, including ServiceMagic, which saw a five percent jump in service requests. Diller also expressed optimism that the company had strong opportunities in several key areas, especially vertical search, and extensive downloads of its iPhone …continue reading »

Categories: Google, Verticals

Tags: , , ,

  • 0
  • 0
Jul 1
2009

Great Idea for IAC’s New Sidewalk.com? Enter Contest

Citysearch Publishing head Kara Nortman reminded us today that Citysearch and IAC are set to do great things with the Sidewalk.com brand that it acquired from Microsoft in 1999. In the best spirit of Web 2.0, the company has announced a contest to get ideas from the public. The winner will receive $10K, a piece …continue reading »

Categories: HyperLocal, Mobile

Tags: , ,

  • 0
  • 0
Jun 30
2009

MojoPages Lands $5 Million; Pushes Local Affiliation Strategy

MojoPages, a 12 person local search/directory player based in the San Diego beach town of Solana Beach , has landed $5 Million in Series A funding from Austin Ventures. Mojo has settled on $5 million as the amount it needs to get to breakeven on a cash flow basis, says CEO Jon Carder, who founded …continue reading »

Categories: Local Search, Money, Newspapers, TV/Radio, Yellow Pages

Tags: , , , , ,

  • 0
  • 0
Jun 10
2009

Diller: Local Remains in Infancy; Citysearch ‘Just 20% There’

IAC Chair Barry Diller, in an interview with Paid Content, noted that organizing local information remains a series of “impossible tasks.” “There are so many merchants, so connecting (local activity) into a service that gets you the things you want to know about all of those services in one place and then has the commerce …continue reading »

Categories: Yellow Pages

Tags: , , ,

  • 0
  • 0