Peter Krasilovsky's

Local Onliner

Dec 15
2011

ZVents Sold to eBay’s StubHub

The events listings space has taken a number of twists and turns with Zvents trying to steer people to retail events as a business model, and also become a media driver in its own right; Eventful focusing more and more on Hollywood studios and TV shows to drive viral demand for their entertainment properties; GoldStar …continue reading »

Categories: Money, Verticals

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Oct 3
2010

Movies, TV Shows, Concert Acts Using Local Online for Promos

Show biz marketing accounts are huge, and their agencies are always looking for more ways to localize them. They’ve now inspired efforts by ValPak, the promotions giant, and Eventful, the local events site that boasts an audience of nearly 20 million users. They build on top of earlier local efforts by AOL Digital City, Yahoo …continue reading »

Categories: Local Search, Sales Channels, Social Media

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Nov 4
2008

All Politics are Local; A Talk With The E-Voter Institute’s Karen Jagoda

Presidential elections always represent sea changes in the use of marketing tools (including local marketing tools). The Internet is an increasingly big part of it. Mostly, it is used for raising money. This time around, it has also been exciting to see thousands of people “request” in-person appearances by candidates via Eventful; to watch the …continue reading »

Categories: Google, HyperLocal, Technology

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Oct 16
2008

Eventful CEO on $10 Million Funding, Mobile, and Ticketmaster Deal

Eventful, which competes with Zvents for leadership (and affiliates) in the fast changing local events marketplace, has just completed a new $10 million C round lead by Telefonica Capital. Also participating are alumni investors, including Draper Fisher Jurvetson and Bay Partners. In all, $19.6 million has been raised. CEO Jordan Glazier notes that the company …continue reading »

Categories: HyperLocal, Local Search, Mobile, Money

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Sep 30
2008

Zvents Gets $24 Million; Boosts ‘What, When and Where’ Vision

Zvents, which is seeking to transform the events category to a broader “what, when and where” category that encompasses local entertainment, organizations and businesses, has announced $24 million in new funding from AT&T (i.e. wireless and Yellow Pages), Nokia Growth Capital and NAVTEQ. The funding is on top of $7.2 million previously raised from Vantage …continue reading »

Categories: Local Search, Mobile, Money, Sales Channels

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