Peter Krasilovsky's

Local Onliner

Mar 20
2012

First Person: Signing Up for Google and Intuit’s ‘Get Your Business Online’

Google has been taking out major newspaper ads to promote its new “Get Your Business Online” initiative, a partnership with Intuit that lets SMBs claim a place, update information and provides a free web site. It is a strong effort to get more SMBs online, and buying services. More than 14 states are up and …continue reading »

Categories: Google

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Mar 2
2012

Milestone: Yelp’s IPO is Today

Yelp is IPOing today at $15 a share, allowing it to raise $123 million on a valuation of $900 million –$400 million more than it was apparently offered by Google a couple of years ago. We know from the S1 that Yelp earned $58.4 million in net revenue in the first nine months of 2011, …continue reading »

Categories: Deals, HyperLocal, Money, Shopping/Transactions, Social Media

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Dec 15
2011

ILM West: Google Exec Jeff Aguero Discusses Local Efforts

Google’s local efforts have grown tremendously under the direction of Marissa Mayer, and now encompass a wide range of products, including Google Maps, Google Places, Zagat, Google Offers, and Get Online a new SMB initiative. At ILM West this week in San Francisco, Head of Local Consumer Marketing Jeff Aguero provided a rich portrait of …continue reading »

Categories: Conferences, Google

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Dec 14
2011

ILM West: ILM West: Google’s Chatterjee on How Mobile Search Complements the Desktop

Google has experienced five times growth in mobile search during the past two years, according to Google Mobile’s Surojit Chatterjee, who was keynoting our SoLoMo Morning at ILM West in San Francisco. Mobile usage generally complements the desktop, with huge spikes on the weekend and in the evening and at lunch, says Chatterjee. “When people …continue reading »

Categories: Conferences

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Nov 22
2011

Reading Yelp’s S1: Rapid Growth, Amidst Challenges

Yelp’s S1, which was issued last week as a run-up to a $100 million IPO, reveals a lot of new data about the reviews leader. The big question about Yelp has been whether it can grow against increased pressure from Google, and also begin to take market share away from traditional media players such as …continue reading »

Categories: Google, Local Search, Money, Sales Channels, Social Media

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Sep 8
2011

Google Buys Zagat: Reviews Platform is the Focus

Google’s march into local reached another milestone today with the acquisition of Zagat, a major, international provider of high end restaurant and lifestyle reviews in 100+ cities. Zagat remains a major player in a reviews space it pioneered in 1979. In addition to hosting its patented “30 point” reviews from some 350,000 “surveyors.” Zagat has …continue reading »

Categories: Deals, Google, Verticals

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Aug 1
2011

Google Buys Dealmap; Validation for Aggregators?

Google has acquired Dealmap, a deals aggregator and exchange, and will presumably use it to complement its own sourcing of deals for Google Offers, the daily deal site now in New York, The Bay Area and Portland and coming soon to Austin, Boston, Denver, Seattle and Washington, DC. Terms were not disclosed. Dealmap, a 15 …continue reading »

Categories: Deals, Google

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