Peter Krasilovsky's

Local Onliner

Dec 16
2011

Top Takeaways from ILM West

We’ve wrapped ILM West in San Francisco this week — another terrific show. Lots of great stuff. Thanks very much to the 50+ speakers, 32 sponsors, nearly 600 local leaders and various #ILMWest Tweeters who participated. Now our attention is focused back on our research and analysis… and to ILM East March 26-28 in Boston, …continue reading »

Categories: Conferences

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Dec 15
2011

ILM West: Google Exec Jeff Aguero Discusses Local Efforts

Google’s local efforts have grown tremendously under the direction of Marissa Mayer, and now encompass a wide range of products, including Google Maps, Google Places, Zagat, Google Offers, and Get Online a new SMB initiative. At ILM West this week in San Francisco, Head of Local Consumer Marketing Jeff Aguero provided a rich portrait of …continue reading »

Categories: Conferences, Google

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Dec 13
2011

ILM West: Next Directions in Deals Space

It’s obvious that the deals business is going to quickly move to a broader set of offerings. But how? That was the question posed today at ILM West in San Francisco. Belo Interactive GM Joe Weir noted that deals remains a great space to be in. Demographics of Belo’s deals are dominated by college educated …continue reading »

Categories: Conferences, Deals

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Nov 22
2011

New at ILM West: Google, Facebook, SoLoMo Day +++

ILM West is shaping up to be one of the great ones. Taking place Dec. 12-14 in downtown San Francisco, ILM West really reflects a sea change in local marketing from advertising to the new hybrid model of advertising and commerce (i.e. prepaid deals, reputation management, mobile app sales etc.). We’ve made some big additions …continue reading »

Categories: Classifieds, Conferences, Deals, Google, HyperLocal, Local Search, Mobile, Money, Newspapers, Research, Sales Channels, Shopping/Transactions, Social Media, Technology, TV/Radio, Verticals, Video, Yahoo, Yellow Pages

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Nov 3
2011

ILM West Update: We’ve Added Great Speakers, Great Sessions

We’ve been having a lot of fun putting together the ILM West conference December 12-14 in San Francisco. As noted in our Webinar yesterday (

Categories: Conferences, Misc

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Oct 6
2011

Announcing ILM West Dec.12-14 San Francisco: Closing the Local Loop

We’ve just announced ILM West, our big December show, which takes place in San Francisco Dec. 12-14. Can we beat last year’s record attendance of 675+? We like our chances. The timing couldn’t be better. So much progress has been made in local in the last year. On the progress scale of 1-5, we’ve clearly …continue reading »

Categories: Conferences

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Sep 28
2011

Thrillist: 2.5 Million Users via Combo of Editorial, Clothes and Deals

At opposite corners of the niche universe, you have Thrillist for men and Comcast-owned Daily Candy for women. Both lifestyle products, founded as email newsletters/shopping guides, have jumped aboard the deals bandwagon, working with Group Commerce Inc. as their tech provider. They also have a common association with former AOL Time Warner President (and current …continue reading »

Categories: Deals, Shopping/Transactions, Verticals

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