Peter Krasilovsky's

Local Onliner

Dec 5
2012

ILM West Opening Keynote: IdeaLab’s Bill Gross

Mobile and local is in the middle of a “perfect storm” of opportunity that represents a “once in a generation opportunity,” noted Internet legend Bill Gross, CEO of IdealLab, who provided the opening keynote at ILM West today in Los Angeles. “There has never been a better time to be in mobile and local,” said …continue reading »

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Oct 18
2012

New Local Execs Added at ILM West (Dec.4-6 in LA)

Our ILM West conference, which is being held Dec.4-6 in LA, continues to build in a big way, with new speakers and sessions that reflect the dramatic changes in the Interactive Local Media marketplace (and the breadth of BIA/Kelsey research.) We’ve recently added some very key players, including Gannett Digital Marketing CEO Vikram Sharma, who’s …continue reading »

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Dec 16
2011

Top Takeaways from ILM West

We’ve wrapped ILM West in San Francisco this week — another terrific show. Lots of great stuff. Thanks very much to the 50+ speakers, 32 sponsors, nearly 600 local leaders and various #ILMWest Tweeters who participated. Now our attention is focused back on our research and analysis… and to ILM East March 26-28 in Boston, …continue reading »

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Dec 15
2011

ILM West: Google Exec Jeff Aguero Discusses Local Efforts

Google’s local efforts have grown tremendously under the direction of Marissa Mayer, and now encompass a wide range of products, including Google Maps, Google Places, Zagat, Google Offers, and Get Online a new SMB initiative. At ILM West this week in San Francisco, Head of Local Consumer Marketing Jeff Aguero provided a rich portrait of …continue reading »

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Dec 13
2011

ILM West: Next Directions in Deals Space

It’s obvious that the deals business is going to quickly move to a broader set of offerings. But how? That was the question posed today at ILM West in San Francisco. Belo Interactive GM Joe Weir noted that deals remains a great space to be in. Demographics of Belo’s deals are dominated by college educated …continue reading »

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Nov 22
2011

New at ILM West: Google, Facebook, SoLoMo Day +++

ILM West is shaping up to be one of the great ones. Taking place Dec. 12-14 in downtown San Francisco, ILM West really reflects a sea change in local marketing from advertising to the new hybrid model of advertising and commerce (i.e. prepaid deals, reputation management, mobile app sales etc.). We’ve made some big additions …continue reading »

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Nov 3
2011

ILM West Update: We’ve Added Great Speakers, Great Sessions

We’ve been having a lot of fun putting together the ILM West conference December 12-14 in San Francisco. As noted in our Webinar yesterday (

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