Marketplaces 2009: Top 10 Takeaways

Thanks for everyone who came out to LA for the Marketplaces 2009 conference this week– and to everyone who followed us on the blogs and Twitter. We had a great time. Here’s some topline takeaways. 1. The vertical online environment is still immature and will actually grow very healthily over the next several years. It […]

Marketplaces 2009: AOL’s Chris Spanos, Yahoo’s Atif Rafiq

AOL Yellow Pages has greatly benefitted from search engine optimization, with 50 percent of its traffic coming from SEO, according to Chris Spanos, GM, local search, who was speaking today at Kelsey’s Marketplaces conference in Los Angeles. “We have a very healthy Yellow Pages business,” said Spanos, who called it “the number one independent Yellow […]

Just Announced: Big Time Lineup for ILM 08, Silicon Valley

OK, we’ve got the format(s) and “best and brightest” speaker roster set for Interactive Local Media: Extending Local Channels, which is Nov. 19-21 in Santa Clara, next to San Jose. At the top of the list is Angie Hicks, “the Angie” from Angie’s List, and Rodney Rice from ServiceMagic. They’ll tell it all during one-on-one […]

DMS ’08 Keynote: AT&T Advertising and Publishing Head Frank Jules

AT&T Advertising and Publishing President Frank Jules, who has held the top slot for a year, said at Kelsey’s Directional Media Strategies conference in Atlanta that his business is “changing dramatically,” and laid out a prescription for Yellow Pages growth. The prescription is heavily dependent on success of AT&T Publishing’s efforts on the Internet, which […]

Kelsey ‘DMS’ Show Next Week in Atlanta….

Kelsey’s Directional Media Strategies is next week in Atlanta, and there is going to be a lot of coverage here, and even more on The Kelsey Blog. My own role is to interview Sonia Survanshi McFarland, the Google vet who recently became Yelp’s head of business development. I’m also moderating a really good vertical panel, […]