Peter Krasilovsky's

Local Onliner

Nov 16
2010

CityGrid Extends Hyperlocal Reach via Outside.in

CityGrid Media (formerly Citysearch) will extend its paid base of 800,000 advertisers across thousands of neighborhood news pages, courtesy of a display advertising deal with Outside.in. The two companies have been quietly conducting pilot tests of custom ads in “a couple” of markets, leading to the wider rollout. Outside.in CEO Mark Josephson tells us that …continue reading »

Categories: HyperLocal, Sales Channels

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Dec 8
2009

Outside.in Scores $7 Million; Alliance Formed with CNN

Outside.in, the blogger and hyperlocal news site aggregator, has scored $7 million in a new round of financing that includes CNN – a relationship that will include a content tie and that echoes MSNBC.com’s outright acquisition last summer of Everyblock. The company has now raised in excess of $12 million, according to calculations by Paid …continue reading »

Categories: HyperLocal

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Nov 12
2009

Jeff Jarvis’ HyperCamp on New Business Models for News

A “hypercamp” dedicated to New Business Models for News was held yesterday in New York City by The CUNY Graduate School of Journalism, lead by Jeff Jarvis of Buzzmachine. We weren’t there – wrong coast- and nothing is on the site yet. But the free event had a strong lineup of speakers from all walks …continue reading »

Categories: Conferences, HyperLocal

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