Peter Krasilovsky's

Local Onliner

Nov 12
2010

Matchbin Launches Tablet Newsstand for Local Publishers

(Image is of Zinio Newssstand for iPad, but you get the idea….) The release of the Samsung Galaxy Tab will give the iPad some competition. It reminds us that the rise of tablets has been positioned as a savior for publishing, including newspapers and magazines. Theoretically, at least, tablets can process incremental per-copy and subscription …continue reading »

Categories: Newspapers, Shopping/Transactions

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Dec 16
2009

BIA/Kelsey’s Parade of Verticals: ‘WineTwits’

Verticals that can engage certain demographics on a socio/geo basis and drive loyalty and conversion are the basis of our Marketplaces research program. A new one that has caught our eye is WineTwits from Happyhours.com founder Steve Gilberg. Three years ago, HappyHours and Lawn and Garden Search were among the first verticals that made us …continue reading »

Categories: Social Media, Verticals

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Nov 2
2009

BookFresh: Appointments Are Building Blocks, Not Marketplaces

One way to get into SMB accounts is to take over their appointment calenders. This is an approach that has been embraced by a growing horde of start-ups….at least ten by some counts. Silicon-Valley-based BookFresh, formerly known as HourTown, has raised $1.5 million from NBC Universal, Baseline Ventures , Hatch Ventures, Ron Conway and others. …continue reading »

Categories: Local Search, Verticals

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Feb 12
2009

Come to Marketplaces 2009 (March 16-18 in LA)

Hmmmm….Save money and schedule meetings with 10 or 100s of interactive local companies in one place….. meet a lot of new ones. Learn from the industry’s top speakers…get some cutting edge research from Kelsey. “Go home and tell the boss (employee or colleague) what to do, where to go, who to see.” Come to Marketplaces! …continue reading »

Categories: Conferences

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Jan 19
2009

The Future of Newspaper Events

Events for newspaper industry executives are clearly challenged right now. Today, I learned via Vin Crosbie’s Facebook thread that the World Association of Newspapers and the World Editors Forum had to “postpone” their annual conference, which was set for March 22 in Hyderabad, India. It’s unfortunate. Isn’t there value in having like-minded executives get together …continue reading »

Categories: Conferences, Newspapers

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Dec 22
2008

New Classifieds Aggregators: iList and Bamboo Ad Net

Local media is so fragmented that its becoming increasingly important to aggregate classifieds from several sources. GoogleBase and Oodle go a long way in this regard – the latter having recently signed Facebook and MySpace as partners for its growing network. But other classified aggregators are coming up the horizon, too. One site that recently …continue reading »

Categories: Classifieds, Google, HyperLocal, Local Search, Misc, Sales Channels, Shopping/Transactions

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Jun 19
2008

Trulia Selling Realtors Unlimited Self-Serve Ads

The frontiers of Web based, self-serve advertising moved (a little) today, as Trulia introduced Trulia Pro, a new “starter” package for Realtors that provides unlimited “featured listings” and “Spotlight Ads” that Realtors use for branding. Trulia claims that its featured listings capability boosts views by four-to-seven times. Trulia Pro enables Realtors to place their ads …continue reading »

Categories: Classifieds, Local Search, Sales Channels, Verticals

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  • Events

    ILM East: The Largest East Coast Local Show
    Boston March 26-28

    Keynotes
    Ted Leonsis, Vice Chairman of the Board, Groupon +++
    Michael Zimbalist, VP, Research Operations, New York Times
    Jay Herratti, CEO, CityGrid
    Leslie Berland, SVP, Social Strategy, American Express
    Michael Silberman, GM, NewYorkMag.com

    Featured Speakers
    Bill Bice, CEO, BoomTime
    Merrill Brown, co-founder. MSNBC.com, Court TV
    Geoff Cramer, CEO, Social Made Simple
    Juan Delgado, Managing Director, Americas, Perform!
    Jim Douglass, EVP, Cartera Commerce
    Jere Doyle, CEO, EverSave
    Walt Doyle, CEO, Where
    Adam Epstein, President and COO, Ad Marketplace
    Perry Evans, CEO, Closely
    Josh Fenton, CEO, GoLocal24
    David Hornik, Principal, August Capital
    Adam Japko, CEO, Digital Sherpa
    Maria Kermath, Dir., New Tech, AT&T Advertising Sales
    Mark Josephson, SVP, AOL Local
    Charlie Kim, CEO, Next Jump
    John McIntyre, CEO, Pixelfish
    Scott Maxwell, Sr. Managing Director, Open View
    Christine Merritt, Bizdev Head, Channel Sales, Google
    Randa Minkarah, SVP, Revenue, Fisher Communications
    Jeff Moriarty, VP, Product Development, Boston.com
    Randy Parker, President, SMB Apps
    Steve Sherfy, Manager, Local and Mobile Search, Group M
    Mark Schmulen, GM, Social Media, Constant Contact
    Jaidev Shergill, CEO, Bundle
    Andy Slater, VP, Digital Agency Sales, Katz 360
    Andrew Shotland, Publisher, Local SEO Guide
    Karl Siebrecht, CEO, AdReady
    Christopher Tippie, CEO, FindNSave
    John Valentine, VP, Scvngr/Level Up
    Darren Waddell, EVP, Reply.com
    Zohar Yardani, CEO, Main St. Connect

    Welcome

    Thanks for coming to my personal site. Most of the content on this site is also found on BIA/Kelsey’s Local Media Watch, which includes material from other BIA/Kelsey analysts. I am a Vice President with BIA/Kelsey, and am focused on the Marketplaces research program.

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