Peter Krasilovsky's

Local Onliner

Sep 16
2010

Wooton at DMS ’10: Microsoft Advertising Provides a ‘Local Operating System’

Microsoft will work more closely with small businesses and interactive agencies, offering itself up as “the local operating system,” according to Microsoft Advertising VP of Global Search and Online Marketplace Randy Wooton, who addressed BIA/Kelsey’s DMS ’10 conference today in Dallas. Wooton said that Microsoft was one of only two companies that had the wide …continue reading »

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Jul 20
2010

Microsoft on Real Estate: 360 Degree Panorama Gives Way to ‘Photo Synth’

The 360 degree views of real estate listings were remarkable for their time, but are giving way to new technology that lets users look at many things at once, says Microsoft Live Labs Technical Fellow Gary Flake, who was speaking last week at Inman’s Real Estate Connect in San Francisco. “We’re used to Web navigating …continue reading »

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Feb 23
2010

Geffs at IAB: ‘We Don’t Need Google to Buy Everything’

The default strategy for many startups is to plan to be acquired by Google or Microsoft. But the M&A scene is much more complex than that. Jordan, Edmiston Group Co-President Tolman Geffs, speaking today at IAB’s Annual Leadership Meeting in Carlsbad, CA, joked that Google is set to buy Oregon, Washington and Canada “just to …continue reading »

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Feb 8
2010

Zvents Sees 35% Growth; Touts Power of Newspaper Network

Zvents, the events lister, is reporting 35 percent year-over-year growth with over eight million unique visitors, largely due to its powering events for 285 local media brands, including major newspapers and the NBC owned-and-operated TV stations. CEO Ethan Stock cites Quantcast data showing Zvents Media Network as the 250th most used net on the Web, …continue reading »

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Nov 23
2009

WebVisible: SMBs Spent Average of $1,658 on Search in Q3; Google’s Share Drops a Little

Small businesses that buy search spent $1,658 on average in Q3 2009, a figure that was up 91 percent from 3Q 2008, according to a new report issued by WebVisible, a company that manages online marketing campaigns for SMBs. Thirty-three percent of the SMB search market is made up of advertisers spending between $1,000 and …continue reading »

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Nov 4
2009

MSN’s Cyrus Krohn: The New Local Focus

Microsoft ‘s MSN has been a good hodgepodge that gets 100 million users a month. But it hasn’t had a serious redo for ten years. So the question posed to a new team brought in to redo the site was: how do you make the site standout and really help users? Site leader Scott Moore …continue reading »

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Oct 1
2009

The ILM:09 Lineup: Dec. 9-11 in LA

The lineup for BIA/Kelsey’s Interactive Local Media ’09 is really taking shape. The speakers truly represent a “who’s who” of what’s going on in the space that is interesting, progressive and important. ILM is the culmination of this year’s research and analysis, and takes place Dec. 9-11 at our favorite hotel, The Century Plaza in …continue reading »

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