MLM | Local Onliner

Jun 27

2012

MLM San Francisco: Google Keynoters Focus on Optimizing Mobile

Google sees great usage and potential for mobile with features such as Google Maps, “which is one of the most popular Apps on any phone,” noted Surojit Chatterjee, head of mobile search ad products, who was co-keynoting at MLM San Francisco. Mobile “is an extension of the Web” and can get “better usage than banner …continue reading »

Categories: Conferences, Google

Tags: Google, MLM

Jun 27

2012

MLM San Francisco: Mobile Ad Technology Boosts Conversion, Needs Work

Mobile ads are taking off but mobile specific technology, such as LAT/Long and GPS, sometimes gets messed up when the data is transferred from publishers, said panelists participating at MLM San Francisco today. Lots of networks provide “Wichita, KS” as the location of targeted users, said YP’s David Kurtz. Why? Because it is smack in …continue reading »

Categories: Conferences

Tags: MLM

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Thanks for coming to my personal site. Most of the content on this site is also found on BIA/Kelsey’s Local Media Watch, which includes material from other BIA/Kelsey analysts. I am a Vice President with BIA/Kelsey, and focus on running the company’s conference division, and the Marketplaces research program.
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MLM San Francisco: Google Keynoters Focus on Optimizing Mobile

MLM San Francisco: Mobile Ad Technology Boosts Conversion, Needs Work

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