Peter Krasilovsky's

Local Onliner

Mar 27
2012

ILM East: NYT’s Michael Zimbalist on The Importance of Linked Data

The New York Times and other news organizations have been hampered by the short cuts of HTML and hyperlinks, but are now reclassifying to provide more structured, fluid data in a major development with massive implications, notes New York Times VP of Research Operations Michael Zimbalist, who keynoted Day 2 at ILM East. The benefits …continue reading »

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Mar 9
2011

NY Times, Daily Candy, Thrillist Go With Group Commerce Inc. for Deal a Day

The deal a day space has gotten more interesting, as major media companies are diving in for their share of the action. Today. The New York Times, Comcast’s Daily Candy, Thrillist and Meredith Corp. announced they’d use the deal a day platform provided by Group Commerce Inc., a “full service” platform launched by DoubleClick veterans. …continue reading »

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Mar 11
2010

Bay Area News Project Envisions $12 Million in Revenue

Local news cooperatives are now in development in San Diego, Chicago, Hawaii and San Francisco. The latter, known as The Bay Area News Project , is building up with a $5 million investment from philanthropist Warren Hellman, who apparently thought it would be a better idea to start fresh than buy The San Francisco Chronicle. …continue reading »

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Oct 27
2009

Niesenholtz at Web 2.0: Major Opportunities Ahead for Journalism

Speakers at last week’s Web 2.0 conference in San Francisco mused about the future of journalism with moderator John Battelle. “We’re living in an era of great change all over the place,” noted New York Times Digital Head Martin Niesenholtz. The Internet has “given to us a huge global platform to innovate. It is our …continue reading »

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Oct 22
2009

Ex-Chicago Trib Staffers to Provide Chicago Content for NY Times

Local news blogs may have trouble making their economics work. But what if their content can be picked up and paid for by major media outlets? That’s the model behind the Chicago News Cooperative (CNC), a new organization of former Chicago Tribune staffers. The CNC, which has received start-up funding by The MacArthur Foundation, is …continue reading »

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Mar 2
2009

The NY Times Goes HyperLocal with ‘The Local’

The New York Times has largely steered clear of local small business advertising since its unsuccessful foray into local sales in the late 1990s, when it was working with Zip2. But now it is clearly reviving its local advertiser push. Last June, it started working with AdReady to provide free templates for local SMB display …continue reading »

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Nov 12
2008

NPR To Take a Stab at Hyperlocal

National Public Radio is going to try anew to rev up hyperlocal on the websites of its affiliates, according to a PaidContent interview with incoming CEO Vivian Schiller, who was recruited from a leadership position at NYTimes.com. Schiller is a resident of Washington D.C., where NPR is located. The proposed hyperlocal effort harkens back to …continue reading »

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