Ads aren’t just valued for bringing in calls and walk ins. Local businesses increasingly place value on consumers looking up maps and directions, or participating in loyalty efforts, notes SuperMedia Director of Mobile Development Chris Folmer, who was speaking on a panel at The Local Search Association conference April 16 in Las Vegas. “There are …continue reading »
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Events
Sept. 11-13 Austin!Featured Speakers include:
Zorik Gordon, ReachLocal
Neil Salvage, CBS Local
Hunter Rose, Ben & Jerry’s
Jim Contardi, First Data
Matt Baker, Facebook
Vikas Jain, Google/Wildfire
Raj Kapoor, Microsoft
Valentine Matrat, Google
Darnell Holloway, Yelp
San Diego Interactive Day, June 21Welcome
Thanks for coming to my personal site. Most of the content on this site is also found on BIA/Kelsey’s Local Media Watch, which includes material from other BIA/Kelsey analysts. I am a Vice President with BIA/Kelsey, and focus on running the company’s conference division, and the Marketplaces research program.
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