Peter Krasilovsky's

Local Onliner

Jan 3
2012

Via iPad App, The Reintroduction of UT San Diego (The San Diego Union Tribune)

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Apr 14
2011

Living Social Joins Instant Mobile Deal Space

Instant deals designed for mobile consumers on-the-go look like the next big extension in the deals space. Living Social told AllThings D that it is offering instant $1 “Walk In” deals for lunch in its headquarters city of Washington DC as a promotion for its mobile apps. Users who sign up for the feature will …continue reading »

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Apr 8
2011

San Diego Union-Tribune Buys DiscoverSD; Will Merge Deals Database

The San Diego Union Tribune is buying DiscoverSD. com, a lifestyle website founded in 2006. The acquisition, in the works for six months, was made with an eye towards expanding the UT’s fast growing Daily Deal business arm, which is expected to generate $10 million this year in new revenue. The merger of the two …continue reading »

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Dec 30
2010

Deals: #1 Growth Area for San Diego Union Tribune

Deal-a-day group buying is a certain hit. But how important is it in the scheme of things for local media companies? For The San Diego Union Tribune, deals represented “the number one new revenue growth,” in 2010, according to Mike Hodges,VP of Interactive for the newspaper company, who was quoted in a recent UT article …continue reading »

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Apr 13
2010

Deal Current Hopes to Level ‘Daily Deal’ Playing Field for Local Media

Daily deals are one of the hottest new areas for local advertising and promotions, with Groupon, Living Social and more than 150 other players rolling out their own versions. At least two companies, Click ‘N Shout and Deal Current, are targeting local media companies as partners. Basically, they’ll provide the technical and logistical know-how, and …continue reading »

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Sep 28
2009

One Newspaper’s Revenue Strategy: Hardcore Focus on Local, Print

Newspapers can still win with a hardcore community focus in their journalism and advertising, and a renewed emphasis on print. Or at least, that’s s the message delivered by Ed Moss, the newly installed publisher of The San Diego Union Tribune, which was sold a few months ago at a firesale price to Platinum Equity, …continue reading »

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May 11
2008

Kill the Innovators: San Diego U-T Lays Off Online Leaders

These are tough, fast-changing times for newspapers, and many of them are taking severe measures to get back on track. Sometimes, it means putting the innovative online guy in charge of print too, as Bay Area News Group has done with online advertising head David Prizer. But sometimes, it means consolidating power under the old …continue reading »

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  • Events

    ILM East: The Largest East Coast Local Show
    Boston March 26-28

    Keynotes
    Ted Leonsis, Vice Chairman of the Board, Groupon +++
    Michael Zimbalist, VP, Research Operations, New York Times
    Jay Herratti, CEO, CityGrid
    Leslie Berland, SVP, Social Strategy, American Express
    Michael Silberman, GM, NewYorkMag.com

    Featured Speakers
    Bill Bice, CEO, BoomTime
    Merrill Brown, co-founder. MSNBC.com, Court TV
    Geoff Cramer, CEO, Social Made Simple
    Juan Delgado, Managing Director, Americas, Perform!
    Jim Douglass, EVP, Cartera Commerce
    Jere Doyle, CEO, EverSave
    Walt Doyle, CEO, Where
    Adam Epstein, President and COO, Ad Marketplace
    Perry Evans, CEO, Closely
    Josh Fenton, CEO, GoLocal24
    David Hornik, Principal, August Capital
    Adam Japko, CEO, Digital Sherpa
    Maria Kermath, Dir., New Tech, AT&T Advertising Sales
    Mark Josephson, SVP, AOL Local
    Charlie Kim, CEO, Next Jump
    John McIntyre, CEO, Pixelfish
    Scott Maxwell, Sr. Managing Director, Open View
    Christine Merritt, Bizdev Head, Channel Sales, Google
    Randa Minkarah, SVP, Revenue, Fisher Communications
    Jeff Moriarty, VP, Product Development, Boston.com
    Randy Parker, President, SMB Apps
    Steve Sherfy, Manager, Local and Mobile Search, Group M
    Mark Schmulen, GM, Social Media, Constant Contact
    Jaidev Shergill, CEO, Bundle
    Andy Slater, VP, Digital Agency Sales, Katz 360
    Andrew Shotland, Publisher, Local SEO Guide
    Karl Siebrecht, CEO, AdReady
    Christopher Tippie, CEO, FindNSave
    John Valentine, VP, Scvngr/Level Up
    Darren Waddell, EVP, Reply.com
    Zohar Yardani, CEO, Main St. Connect

    Welcome

    Thanks for coming to my personal site. Most of the content on this site is also found on BIA/Kelsey’s Local Media Watch, which includes material from other BIA/Kelsey analysts. I am a Vice President with BIA/Kelsey, and am focused on the Marketplaces research program.

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