Peter Krasilovsky's

Local Onliner

Jan 3
2012

Via iPad App, The Reintroduction of UT San Diego (The San Diego Union Tribune)

Categories: Journalism, Newspapers, Technology

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Apr 14
2011

Living Social Joins Instant Mobile Deal Space

Instant deals designed for mobile consumers on-the-go look like the next big extension in the deals space. Living Social told AllThings D that it is offering instant $1 “Walk In” deals for lunch in its headquarters city of Washington DC as a promotion for its mobile apps. Users who sign up for the feature will …continue reading »

Categories: Deals, Shopping/Transactions, Social Media

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Apr 8
2011

San Diego Union-Tribune Buys DiscoverSD; Will Merge Deals Database

The San Diego Union Tribune is buying DiscoverSD. com, a lifestyle website founded in 2006. The acquisition, in the works for six months, was made with an eye towards expanding the UT’s fast growing Daily Deal business arm, which is expected to generate $10 million this year in new revenue. The merger of the two …continue reading »

Categories: Deals, Newspapers

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Dec 30
2010

Deals: #1 Growth Area for San Diego Union Tribune

Deal-a-day group buying is a certain hit. But how important is it in the scheme of things for local media companies? For The San Diego Union Tribune, deals represented “the number one new revenue growth,” in 2010, according to Mike Hodges,VP of Interactive for the newspaper company, who was quoted in a recent UT article …continue reading »

Categories: Deals, Newspapers, Shopping/Transactions

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Apr 13
2010

Deal Current Hopes to Level ‘Daily Deal’ Playing Field for Local Media

Daily deals are one of the hottest new areas for local advertising and promotions, with Groupon, Living Social and more than 150 other players rolling out their own versions. At least two companies, Click ‘N Shout and Deal Current, are targeting local media companies as partners. Basically, they’ll provide the technical and logistical know-how, and …continue reading »

Categories: Deals, Sales Channels, Shopping/Transactions

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Sep 28
2009

One Newspaper’s Revenue Strategy: Hardcore Focus on Local, Print

Newspapers can still win with a hardcore community focus in their journalism and advertising, and a renewed emphasis on print. Or at least, that’s s the message delivered by Ed Moss, the newly installed publisher of The San Diego Union Tribune, which was sold a few months ago at a firesale price to Platinum Equity, …continue reading »

Categories: HyperLocal, Newspapers, Sales Channels

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May 11
2008

Kill the Innovators: San Diego U-T Lays Off Online Leaders

These are tough, fast-changing times for newspapers, and many of them are taking severe measures to get back on track. Sometimes, it means putting the innovative online guy in charge of print too, as Bay Area News Group has done with online advertising head David Prizer. But sometimes, it means consolidating power under the old …continue reading »

Categories: Classifieds, Google, HyperLocal, Mobile, Newspapers, Sales Channels, Shopping/Transactions, TV/Radio, Verticals, Video

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