Peter Krasilovsky's

Local Onliner

Jan 5
2011

Centro Gets $22.5 Million; Sees Big Growth in Regional Display

Centro, a pioneer in local online ad placement for national marketers, has received $22.5 million in equity financing from FTV Capital. The money will go towards expanding its regional sales presence and also towards software development. CEO Shawn Riegsecker tells us that he anticipates adding six to eight regional offices to its existing roster of …continue reading »

Categories: Local Search, Sales Channels, Verticals

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Mar 2
2010

Centro Launches Transis, a Cloud-Based Ad Buying Service

Centro, the local and regional media service company, has branched off into Web-based support for ad management. The company today announced the launch of Transis, a new division dedicated to automating the “other 80 percent” of the display industry not served by cut rate ad exchanges and demand side platforms. Specifically, Transis has been developed …continue reading »

Categories: Google, Sales Channels, Technology

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Sep 3
2009

Centro Sees Upturn with Growth of Regional Advertising

Centro, the media planner that tries to “simplify the entire local online media buying process for agencies and media partners,” took a hit from auto advertising last year. But it has continued to grow overall, thanks to gains in regional-and-political advertising. The 112 person, Chicago-based company now has 11 regional offices and was named to …continue reading »

Categories: Sales Channels, Verticals

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