Peter Krasilovsky's

Local Onliner

May 6
2010

ReachLocal IPO Moving Ahead

ReachLocal says it is going ahead with its IPO. A new filing with the SEC noted that it will price 4.8 million shares between $17-$19, allowing it to raise between $81.6 million and 91.2 million — below the $100 million it originally wanted to raise. If the IPO is successful, it may be followed by …continue reading »

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Mar 1
2010

ReachLocal Adds Presence and Reputation Management Via SMB:LIVE

As it readies its expected public offering, ReachLocal is branching out beyond its roots as a third party SMB reseller for Google and others. First, it started selling display.Now it is set to offer improved search optimization, digital presence and reputation management via the acquisition of SMB:LIVE. Other companies in the space have made similar …continue reading »

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Oct 30
2009

ShopCity Partners with Chambers of Commerce, Local Govts

The potential of working with Chambers of Commerce to sell online marketing accounts to local businesses is an alluring one. They potentially can provide the highest quality, best context leads for SMBs. Initial efforts to partner with Chambers, however, haven’t generally worked out due to their poor focus, lack of training, business conflicts, and several …continue reading »

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Oct 1
2009

The ILM:09 Lineup: Dec. 9-11 in LA

The lineup for BIA/Kelsey’s Interactive Local Media ’09 is really taking shape. The speakers truly represent a “who’s who” of what’s going on in the space that is interesting, progressive and important. ILM is the culmination of this year’s research and analysis, and takes place Dec. 9-11 at our favorite hotel, The Century Plaza in …continue reading »

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Jun 1
2009

SMBLive Introduces ‘Cloud Profile’ for SMBs

Google, Yahoo, Merchant Circle, SMBLive, Yellowbot and various IYP sites have induced hundreds of thousands of small businesses to sign up for free websites and landing pages. Merchant Circle alone reports 750,000 signups. These kinds of companies are providing state-of-the-art features that many full-priced websites didn’t provide even four years ago, including (in some cases) …continue reading »

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Oct 27
2008

Broadband Providers, SMBLive Team for Merchant Profiles, Services

Broadband providers, especially those formerly associated with telco Yellow Pages, are trying to get back in the game of providing marketing services for small businesses. They’re looking to provide Web 2.0 directory-like profiles and search engine marketing services for SMBs with the idea of maintaining their subscriber accounts, and adding revenues from the slate of …continue reading »

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  • Events

    ILM East: The Largest East Coast Local Show
    Boston March 26-28

    Keynotes
    Ted Leonsis, Vice Chairman of the Board, Groupon +++
    Michael Zimbalist, VP, Research Operations, New York Times
    Jay Herratti, CEO, CityGrid
    Leslie Berland, SVP, Social Strategy, American Express
    Michael Silberman, GM, NewYorkMag.com
    Dave Schappell, Director, Product Development, AmazonLocal

    Featured Speakers
    Bill Bice, CEO, BoomTime
    Merrill Brown, co-founder. MSNBC.com, Court TV
    Geoff Cramer, CEO, Social Made Simple
    Juan Delgado, Managing Director, Americas, Perform!
    Jim Douglass, EVP, Cartera Commerce
    Jere Doyle, CEO, EverSave
    Walt Doyle, CEO, Where
    Adam Epstein, President and COO, Ad Marketplace
    Perry Evans, CEO, Closely
    Josh Fenton, CEO, GoLocal24
    David Hornik, Principal, August Capital
    Adam Japko, CEO, Digital Sherpa
    Maria Kermath, Dir., New Tech, AT&T Advertising Sales
    Mark Josephson, SVP, AOL Local
    Charlie Kim, CEO, Next Jump
    John McIntyre, CEO, Pixelfish
    Scott Maxwell, Sr. Managing Director, Open View
    Randa Minkarah, SVP, Revenue, Fisher Communications
    Jeff Moriarty, VP, Product Development, Boston.com
    Randy Parker, President, SMB Apps
    Steve Sherfy, Manager, Local and Mobile Search, Group M
    Mark Schmulen, GM, Social Media, Constant Contact
    Jaidev Shergill, CEO, Bundle
    Andy Slater, VP, Digital Agency Sales, Katz 360
    Andrew Shotland, Publisher, Local SEO Guide
    Karl Siebrecht, CEO, AdReady
    Christopher Tippie, CEO, FindNSave
    John Valentine, VP, Scvngr/Level Up
    Darren Waddell, EVP, Reply.com
    Zohar Yardani, CEO, Main St. Connect

    Welcome

    Thanks for coming to my personal site. Most of the content on this site is also found on BIA/Kelsey’s Local Media Watch, which includes material from other BIA/Kelsey analysts. I am a Vice President with BIA/Kelsey, and am focused on the Marketplaces research program.

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