Peter Krasilovsky's

Local Onliner

Feb 25
2010

Top Social Nets Discuss ‘The Mobile/Social, Local/ Real-Time Medium’ at IAB

Local/social leaders from Facebook, Yelp and Twitter took the stage at IAB’s Annual Leadership Meeting in Carlsbad, CA this week to discuss what IAB President Randall Rothenberg called “the mobile/social local real-time medium that does not have a name.” Facebook’s Tim Kendall, director of monetization, said that Facebook has essentially introduced “marketing on the social …continue reading »

Categories: Conferences, Sales Channels, Social Media

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Apr 15
2008

Schibsted’s March to 60% Digital Revenues

I am always leery of reports that point to a “Scandinavian miracle” (or a “Massachusetts miracle” or what have you). But a December 2007 NAA Growing Audience report has some valuable details about how Schibsted Media, the Scandinavian publishing giant with additional properties in France, Spain and Switzerland, has begun to re-make itself for the …continue reading »

Categories: Google, Local Search, Mobile, Newspapers, TV/Radio

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