Peter Krasilovsky's

Local Onliner

Aug 19
2010

Gannett in Big Push for Online High School Sports

High school sports have been the centerpiece of many hyperlocal efforts. They bring to the table highly passionate fans, families and players in the hard-to-reach 12-17 year-old demo. But the economics of school-by-school efforts don’t always work, whether for branding; region-wide advertisers and advertising sales; production needs; data and content acquisition; or site infrastructure. Just …continue reading »

Categories: HyperLocal, Verticals

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Jun 7
2010

SB Nation Set to Launch 20 Regional Sports Sites

SB Nation, the fan-centric sports blog launched by Kos.com founder Markos Moulitsas Zuniga and Tyler Bleszinski and run by former AOL EVP Jim Bankoff, is launching 20 regional sites this month. The sites, themed “your new local sports page,” are expected to complement SB Nation’s 255 sites that are oriented around sports teams, and will …continue reading »

Categories: HyperLocal, Newspapers, Verticals

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Jul 24
2009

CBS Sports Taking Out Local Domains (Too)

ESPN, which revealed a plan this week to launch a series of local sports websites, may soon be contending with local CBS Sports sites as well. As reported by the Fang’s Bites blog, , ESPN has registered at least 26 ESPN(Cityname).com sites, but CBS Sports is also in on the action, having registered at least …continue reading »

Categories: TV/Radio, Verticals

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