Peter Krasilovsky's

Local Onliner

Jul 27
2011

Cool Twitter Event: WineTwit’s ‘Virtual Tasting’

Businesses do really well online when they create “events” — as local promotion companies ranging from Zvents to Active.com have discovered. Home Depot has classes. Those are events. Brew pubs have free samples. Those are events, too. And so are REI’s adventure trips. They all pop up on calendars, in search results, and in social …continue reading »

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Dec 16
2009

BIA/Kelsey’s Parade of Verticals: ‘WineTwits’

Verticals that can engage certain demographics on a socio/geo basis and drive loyalty and conversion are the basis of our Marketplaces research program. A new one that has caught our eye is WineTwits from Happyhours.com founder Steve Gilberg. Three years ago, HappyHours and Lawn and Garden Search were among the first verticals that made us …continue reading »

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