Peter Krasilovsky's

Local Onliner

Jun 7
2012

SFSW: Taking on Punch Cards with Loyalty Marketing

Loyalty and engagement programs are now flooding the local ecosystem. They see themselves as the next step up from daily deals. At the same time, they hope to be more effective than “buy 10 get one free punch cards,” according to execs from LevelUp, Swipely and Closely who were among htose who spoke at Street …continue reading »

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Apr 12
2012

Swipely: Loyalty Program Links Purchase Behavior to Promotions

One of the big bets in 2012 is that merchants will transition from one-time deals to loyalty efforts that keep bringing customers back. Swipely is one of the more ambitious efforts in a loosely defined space that also includes players such as Cartera Commerce, Edo Interactive, LevelUp, CardSpring and Kostizi. Swipely’s ambition is to provide …continue reading »

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