Peter Krasilovsky's

Local Onliner

Nov 5
2009

Village Voice Rebrands National Network; Focuses on Cross Media

Village Voice Media, the large media company that includes 14 alternative weeklies, is rebranding its national network that includes 50 alt weeklies, as the name shifts from Ruxton Media to Voice Media Group. As part of the rebranding, It is also refocusing national advertisers on its cross media appeal, which delivers entertainment-centric young urbanites via …continue reading »

Categories: Newspapers, Sales Channels

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Oct 1
2009

The ILM:09 Lineup: Dec. 9-11 in LA

The lineup for BIA/Kelsey’s Interactive Local Media ’09 is really taking shape. The speakers truly represent a “who’s who” of what’s going on in the space that is interesting, progressive and important. ILM is the culmination of this year’s research and analysis, and takes place Dec. 9-11 at our favorite hotel, The Century Plaza in …continue reading »

Categories: Conferences

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Jul 27
2009

Village Voice Media: Jumpstarting Online Efforts

The conventional wisdom is that alternative weeklies have their best days behind them. But that’s clearly not the position of Village Voice Media, which owns 15 titles reaching about ¼ of the 7.6 million alt weekly readers in the U.S. President and COO Scott Tobias notes that VVM has aggressively moved online in the last …continue reading »

Categories: Classifieds, Newspapers, Verticals

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Jun 16
2009

Village Voice Media Creates Local Niche Network

Niche networks make a lot of sense, given that local media sites are often under-delivering; site reach similar audiences; and many blogs and sites really aren’t equipped to sell advertising. The newest niche network is the Voice Local Network, which is being rolled out by Village Voice Media, the publisher of 15 alternative weeklies (per …continue reading »

Categories: Newspapers, Sales Channels, Verticals

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Jan 5
2009

Life After Newspapers: Clues in Menand’s History of The Village Voice

There is still some life in many newspapers, but recent results have encouraged a basic question: what would it be like if newspapers left the scene? Would our information needs be met by NPR? Blogs? The common belief is that we are entering unchartered territories in journalism with the rise of social media, blogs, online …continue reading »

Categories: Classifieds, Google, HyperLocal, Misc, Newspapers

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