Peter Krasilovsky's

Local Onliner

Feb 12
2010

Optini: Inserting Marketplace ‘Connectors’ on Popular Sites

What if consumers could personalize the ads and content they see when they open utility sites such as Google, or portal sites such as Yahoo? That’s the idea behind Optini, a new12 person company based in Utah that has developed the concept of Optini Vu System “browser connectors.” These enable users to put Fandango listings …continue reading »

Categories: Google, Technology

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Dec 4
2008

Brownbook: Free Wiki-Based Directory Counts on Upsells

We keep going back to Clayton Christensen and his disruptive technology timeline…..and we really don’t see that anything in the local space truly qualifies as the disruptor (although Google is worth pondering). Still, they keep coming. The latest contender is Brownbook, the free Wiki –based directory that lets anyone submit and edit a directory listing, …continue reading »

Categories: Google, Local Search, Sales Channels, Shopping/Transactions, Yellow Pages

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