Peter Krasilovsky's

Local Onliner

Oct 2
2012

MeNetwork Aims at the One Stop Mobile Marketing Platform for SMBs

One of the most promising concepts in local are “Write Once, Publish Everywhere” platforms for SMBs. With local businesses needing to communicate more and more deals, new features and special events to their customers, it makes sense to get them on a network to reach more people with one effort. Yext and Google’s “tag” networks …continue reading »

Categories: Mobile, Sales Channels, Shopping, Technology

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Jan 5
2011

Talkin’ ‘Tags’ with Yext CEO Howard Lerman

Yext’s Tags initiative is a big one, going up against Google Places with a broad (and “open”) network of 20 participating Internet Yellow Pages and online directory sites, including AOL’s Mapquest and Patch, Citysearch, Superpages, Yahoo! and Yellowbook. Yext CEO Howard Lerman describes Tags as “full-time, real listing information” that will eventually go beyond simply …continue reading »

Categories: Google, Local Search, Sales Channels, Yellow Pages

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Sep 14
2010

DMS ’10: Yext CEO Howard Lerman’s Top 10 Predictions

Yext CEO Howard Lerman, in the first of several keynotes at DMS 2010 in Dallas, says that “dozens of winners” will emerge in the local marketplace. Noting how fast technology has swarmed around local marketing, “it is basically the Jetsons we are looking at right now.” Lerman used the keynote to throw out ten predictions. …continue reading »

Categories: Conferences, Yellow Pages

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