InsiderPages Acquisition is Set

Techcrunch published a report today that InsiderPages, the review site that has been actively shopped for some time, may have found a buyer for more than the $8.5 million it raised last March from Sequoia and Softbank Capital. I would speculate that possible purchasers are CitySearch, Yellowpages.com, or RH Donnelley. Theoretically, Yellowpages.com and RHD would have the … Read more

NAA Coverage: Assessing Retailer Opportunities

The decline of their ad share with retailers has newspapers worried to death. But several execs speaking at the NAA marketing conference last week in Las Vegas said they can bring retailers back into the fold with special vertical sites. Ken Riddick, VP of Interactive Media at The Minneapolis Star Tribune, said that the newspaper has … Read more

NAA Coverage: Humans are Search ‘Differential’

Newspapers can’t expect to beat Yellow Pages or Google in broad local advertiser categories, but they can focus on niche areas and invest in human editors and SEO to bring out their real strengths in the local marketplace, according to Jay Small, who is E.W. Scripps Newspapers’ director of online audience and operations. Small was … Read more

Arlen: Newspapers Will Morph Via HDTV

Gary Arlen, the longtime media pundit (and my former business partner), says in a new article for TV Technology that he is expecting newspapers to use the Web to shove their way into the television industry and become “become significant online HDTV purveyors.” Newspaper HD production efforts reflect an array of approaches to broadband video, and publishers are developing … Read more

L.A. Times Admits Online Errors, Vows Change

The LA Times Online will roll out two new, ecommerce-oriented verticals in the midst of a ripping internal report that says the paper’s online strategy is nowhere near where it needs to be for the paper to have a future, according to an article by James Rainey in today’s paper. The verticals are a new SoCal-focused travel website and … Read more

Gannett Launches Search Initiative

Gannett, via its Planet Discover subsidiary, says it will start providing its newspapers and TV stations with search marketing help. The newly formed “Market Development Group” will be run by Stanley Gauss, the former Online General Manager of The Press of Atlantic City. Planet Discover Head Terry Millard says that Gauss and his team are going to provide … Read more

Oodle Pushes on Featured Listings, Comparisons

Oodle, the listings aggregator service, is completing its transition from a Google –dependent site with the rollout today of a comparison feature for autos. Real estate and rentals will be rolled out next. In October, Oodle made its first move away from Google reliance by establishing a “featured listings” program that charges the Top 3 featured listings … Read more

OJR’s Poor Report Card for Community Nets

Community networks, or “we networks,” are so poorly used that they tend to really be “me networks.” That’s the gist of a new article in Annenberg’s Online Journalism Review by Tom Grubisch, who revisits the subject a little more than a year after first looking into it. The review of sites is a little scattershot. It doesn’t mention some … Read more