The Controversy and Appeal of ‘Cash-Free’

Cash-free transactions made with plastic and e-wallets are seen as progressive and state of the art, at least to the FinTech community. They leave a perfect record of purchases for promotional incentives, loyalty programs, inventory control and can help with general planning. While there is a running debate on e-payment costs compared to cash, cash-free … Read more

Groceryshop Summary: Getting On the Road to ‘Relationship Commerce’

One reason Amazon bought Whole Foods was to serve as a Local Commerce Logistics Center. Today, two years after the acquisition, Whole Foods is on the cutting edge of new trends like Amazon Prime loyalty extensions, Amazon in-store display and delivery. The sale also shook up a nearly $1 Trillion grocery segment in the US/Canada … Read more

Groceryshop: Aiming for ‘More Available, Accessible and Relevant’

Next generation grocery stores face a challenging environment. But at this week’s inaugural Groceryshop event in Las Vegas, with 3,000 participants, industry executives and tech vendors suggested that store enhancements, omnichannel and assisted-shopping capabilities and final mile delivery choices will help them avoid the “retail apocalypse” afflicting other multi-channel retailers. More than 30,000 grocery stores in the … Read more

Facebook Approaches Banks for a New Generation of ‘Transaction Marketing’

Facebook’s reach out to banks and credit card companies for customer bank balance, transaction data and fraud alerts, per today’s Wall Street Journal, signals a second, more cautious run at “transaction marketing.” The WSJ article details an effort by Facebook to support Messenger via customer data, making it feel safer to use the messaging service to … Read more

Facebook Approaches Banks for a New Generation of ‘Transaction Marketing’

Facebook’s reach out to banks and credit card companies for customer bank balance, transaction data and fraud alerts, per today’s Wall Street Journal, signals a second, more cautious run at “transaction marketing.” The WSJ article details an effort by Facebook to support Messenger via customer data, making it feel safer to use the messaging service to … Read more

Borrell LOACWest: NextDoor is Seen as ‘Hyperlocal Angie’s List’

NextDoor, the well-funded neighborhood discussion platform, is eying deeper relationships with local merchants and service providers (and monetization). VP of Business Development Craig Donato provided details and insights about the network this week at Borrell’s Local Online Advertising Conference West in San Francisco. Donato noted that NextDoor is up to almost 116,000 neighborhoods of 500-750 households – … Read more

Membership Programs Are Catching On with Local Media, Others

More and more media organizations, non-profits, charities and credit card companies are adding the sheen of “membership” to bolster customer acquisition, loyalty and renewals. Pitches for membership subscriptions have become expected and even sought after by consumers that have been conditioned by Amazon Prime and subscription streaming services like Netflix, Hulu and Spotify. According to … Read more